Head of Content

**About us**

ROAR is a results-driven search marketing agency based in Newcastle, UK, and we help Get you found online and Turn clicks into customers

At ROAR, we specialise in elevating businesses by enhancing online visibility and driving revenue growth. Our comprehensive SEM services, including SEO, Paid Ads, Content Writing, HubSpot Management, and Analytics, cater to your unique needs. What sets us apart is our deep understanding of your ideal customer, niche specialisation, and data-driven excellence.

As trusted Google, SemRush, and HubSpot partners, we bring cutting-edge tools to the table. Our proven track record with outstanding case studies across various sectors highlights our effectiveness. Choose ROAR for a dedicated search partner committed to delivering measurable results and exceeding expectations.

Elevate your online presence with us and start Making Waves Not Noise.

Our work environment includes:

- Modern office setting
- Fresh fruit delivered weekly
- Modern office setting
- On-site gym
- On-site cafe
- Casual work attire
- Relaxed atmosphere
- Regular social events
- Flexible start and finish times.
- Company perks

**The role**

ROAR has an exciting opportunity to join the team. Reporting directly to the MD, As Head of Content at ROAR you will play a crucial role in supporting and executing content strategies that enhance ours and our client’s online presence, engaging audiences and supporting our product initiatives. You will be responsible for keeping our website and our clients’ websites up to date with fresh, relevant content, optimising it for search engines and working closely with the rest of the team to support campaigns.

**Core Responsibilities**:
To manage the team to deliver a high service to our clients and within ROAR.

**Client work**
- To live and breathe our values and ensure the team understands and lives by the values too.
- Develop and deliver the content plan and strategy alongside our SEO team.
- Writing interesting and engaging weekly blogs that drive up traffic to clients. websites.
- Contribute to our client’s brand messaging by developing eBooks and guides that can be used over a range of multimedia and digital platforms.
- Optimising client content across a wide range of social media and digital platforms.
- Researching, writing and editing content for clients, including white papers, downloadable content, printed materials, technical articles and uploading client content.
- Gain and maintain professional working relationships Engaging with clients on a weekly / monthly basis.
- Managing client content plans with writers

**Supporting ROAR**:

- To provide clear leadership and direction to the team and wider organisation support.
- Writing, proofing, and optimising our online content.
- Creating simple infographics on Canva for ROAR and our clients.
- Writing engaging blogs.
- Creating content briefs for team and freelancers
- Undertaking Keyword research for Roar and our clients.
- Taking part in vlogs for ROAR YouTube and socials.
- Writing and managing a monthly newsletter in HubSpot
- Writing case studies for ROAR’s website.
- Undertaking regular Keyword research to keep us on top of the game.
- Writing Ad copy.
- Opportunities to attend networking events.
- Opportunities to attend Expos and trade events.
- Continuously learn and adapt to industry trends and best practices in content marketing.

**What you will bring to the role**:

- Strong copywriting and proofreading skills.
- Strong attention to detail.
- Creative flair
- Experience in writing content for numerous different organisations, bringing it to life.
- Experience in using market research to support targeted content generation.
- Strong demonstrable leadership skills.
- Skilled in content creation tools and software, such as SEMRush, Ahrefs Frase.
- Experience of using CMS systems such as WordPress.
- Experience in creating a range of content across a broad range of mediums and good understanding of content use across social media platforms.
- Knowledge of Google Analytics.
- Experience in researching and writing technical copy.
- Brilliant Communication skills both written and verbal.
- Building and maintaining good relationships with clients and partners.
- Can manage deadlines in a fast-paced environment across different projects and able to work on numerous projects at once.
- Have an understanding of working in and for small and medium enterprises.

As well as the role-specific needs, we also share these softer skills too:

- Acts with Integrity
- Respectful manner
- Explemary attitude
- A real team player
- Committed approach with an always learning, coachable mindset.
- Results driven
- Pro-active

**What you will receive**:

- A competitive salary - circa £30k
- Client referral scheme - Bonus for the successful introduction of new business.
- Company pension
- 28 days holidays.
- A day off for your birthday so you can celebrate.
- Free On-site parking.
- Flexible start an