Cust Marketing

Are you an experienced Customer Marketing Manager? If so here is an exciting opportunity to join one of London's largest public sector organisations.

Role overview:
In this role as customer marketing manager, you will be the lead on campaigns that will reach millions of people. You will specifically be working to encourage Londoners to drive less and use public transport, walk, and cycle more.

You will be responsible for developing 1-2 year and other short-term customer and user campaigns and programmes, leading the day-to-day management and delivery of integrated communications campaigns and behaviour change programmes, understand the final strategyand how to translate it into deliverables for their channels and management of project and campaign budgets of circa £50K-£2m

In terms of the contract itself

Key Information:

- Location: Stratford/ Hybrid
- Daily rate: 388.10 PAYE
- Hours: 35
- Contract length: 6 months
- Start: December

**Experience**:

- You will need to have at least 4-5 years’ experience in a customer facing marketing role
- Proven experience of planning and leading the delivery of integrated through-the-line customer-facing communications campaigns in on and offline channels - from TV, radio, press and outdoor to online, digital and social media, as well as face to face
- Experience of delivering outcome-focussed campaigns that have successfully influenced customers’ behaviour, enhanced an organisation’s reputation, and generated revenue and sales
- Experience of managing creative and media agencies to develop and deliver creative and media strategies, and leading the delivery of campaigns
- An understanding of behaviour change theory
- Stakeholder management experience
- Adept at managing large budgets and finding innovative, tactical solutions at low cost