Brand Marketing Manager
19 hours ago
An exciting job opportunity has arisen for a Brand Communications Manager for my client covering the UK site of their business.
Operational Execution of the local marketing plan and the resulting short to medium and long term marketing and communication activities for the UK site.The aim is to achieve or exceed the agreed marketing and sales targets and thus improve the company'smarket position.
**Responsibilities**:
- Actively participate in the development of the local marketing plan
- Responsible for the execution of the marketing activities, with a clear focus on Trade Marketing, Trade Fairs and virtual events, B2C and B2B Media, Media Planning and adaptation of global campaigns and master templates for the local government
- Tracking, reporting, analysis and continuous optimisation of the KPI's
- Brand Ambassador for the UK Market, onboarding of new colleagues for Brand Positioning, Comms Framework and global guidelines and frameworks
- Local implementation of international projects in co-operation with adjacent areas.Active and constructive co-operation with Headquarters.
- Briefing agencies and external service providers
- Co-operation with interface departments (Sales, Internal sales, Service, IT, etc.) in the implementation of measures with the area of responsibility
**Core Activities**
Planning, development, implementation, execution, co-ordination and ex-post analysis of digital marketing activities based on the marketing strategy and the defined digital communication mix in cooperation with marketing colleagues, external agencies aswell as with HQ.
Must have a minimum of 5 year of professional experience including at least 2 years of professional experience in digital communications and/or sales channels as a performance, social media, CRM or digital marketing manager in the UK or similar experiencein creative, media agency.
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