Pay Per Click Marketing Executive

2 weeks ago


Liverpool, United Kingdom Recruit Right Full time

**Job Title**:Pay Per Click Marketing Executive

**Salary**:£27K-£30K

**Location**:Speke

We are currently looking for an Marketing Executive to work with our client in South Liverpool this organisation has been in operations since the 70s and has a thriving and reputable brand.

I am looking for someone to work within the Marketing team reporting into the E. Commerce Manager.

The Job as a Pay Per Click Marketing Executive will give you responsibility for creating and managing high performing Pay Per Click campaigns across Accounts such as Amazon and other E-Commerce sites. You will be required to share performance reporting to the marketing team to provide insight into the ROI, trends, insight & performance etc. You will need to build relationships with the to ensure a thorough understanding of the products that you will be promoting and understanding seasonal drive.

Your main duties will include but are not limited to:

- Creating, managing & analysing PPC campaigns across a variety of channels including Amazon Vendor/Seller & Google.
- Working in the marketing team
- Consistently maintaining high quality performance metrics such as ROAS, ACOS & CPC.
- Keyword research and management to optimize bids (add PPC keywords and negative keywords).
- Optimize bidding at keyword, placement, device, geographic, demographic, and other levels.
- Perform daily account management of PPC campaigns within the ad consoles (review expensive under-performing keywords and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain high quality metrics, impression share and other important metrics).
- Write engaging and concise copy to modify CTAs on ads to boost click-through-rates and landing pages to boost conversion rates.
- Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports to analysing trends, goals, opportunities, and other key performance indicators.
- Stay on top of search engine and PPC industry trends.
- Run paid social campaigns.

This is a fantastic opportunity to start with a reputable organisation and take a big step toward furthering your marketing career.

**Job Types**: Full-time, Permanent

**Salary**: £27,000.00-£30,000.00 per year

**Benefits**:

- Company pension

Schedule:

- 8 hour shift
- Day shift
- Holidays
- Monday to Friday
- No weekends

Work Location: In person

Reference ID: JBRR



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