Marketing Executive

2 weeks ago

Leicester, United Kingdom smart security and services Full time

**Who we are**:
We are a growing private security company based in Leicester providing 24/7 security at various sites and events. We are looking to recruit a marketing executive who can start ASAP to help promote the business and expand our online presence.

**What we are looking for**:
Previous relevant work experience is a bonus. However, we will also consider individuals who have recently graduated and are seeking an opportunity to learn and develop within the company.

**Duties & responsibilities include**:

- create awareness of and develop the brand you're marketing
- communicate with target audiences and build and develop customer relationships
- help with marketing plans, advertising, direct marketing and campaigns
- source advertising opportunities and place adverts in the press or on the radio
- work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts
- write and proofread marketing copy for both online and print campaigns
- produce creative content, including videos and blog posts
- run social media channels
- organise and attend events such as conferences, seminars, receptions and exhibitions
- source and secure sponsorship
- liaise with designers and printers and organise photo shoots
- arrange the effective distribution of marketing materials
- maintain and update customer databases
- conduct market research, for example using customer questionnaires and focus groups
- develop relationships with key stakeholders, both internal and external.
- develop and implement a marketing strategy (often as part of a wider sales and marketing programme)
- evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective
- track marketing performance and return on investment and prepare weekly or monthly reports for management
- monitor and report on competitor activity
- lead external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online activities
- oversee and manage the marketing budget.

**Skills required**:

- communication and interpersonal skills
- commercial awareness and business acumen
- copywriting and design skills
- creativity
- an eye for detail
- analytical and strategic thinking
- drive and self-motivation
- a flexible approach to work
- the ability to work well under pressure
- teamwork and the ability to foster good working relationships
- influencing and negotiation skills
- IT, social media and numeracy skills

**Job Types**: Full-time, Permanent

**Salary**: £25,000.00 per year

**Benefits**:

- Company pension
- Language training provided
- On-site parking

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Leicester: reliably commute or plan to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing (preferred)
- Marketing (preferred)

Work Location: One location

Application deadline: 12/03/2023
Reference ID: Marketing Executive

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