Senior Category Marketing Manager

4 days ago


Hemel Hempstead Industrial Estate, United Kingdom MaxAd Full time

**Hemel Hempstead / Hybrid (up to 3 days a week from home)**
**£competitive salary + bonus + benefits**
**GAMA Healthcare** founded in 2004 by two Doctors, Guy Braverman and Allen Hanouka, with a key focus on reducing infections worldwide. Today, GAMA has more than 340 employees globally, across Europe, MEA, Australia, Malaysia, Japan and China whilstdelivery strong performance year on year. As part of our growth plans, we are looking to enhance our category marketing function by recruiting highly driven individuals who are solutions focused whilst enjoying a fast-paced environment.
In this role you will be the key lead with regards to setting the category growth strategy for brands in GAMA's consumables portfolio with a key focus on **surface decontamination, hand hygiene, skin**based on customer-led insights.
Also look to utilise your expertise to develop new customer-based commercial solutions through strong product management initiatives deployed across GAMA's regional channel teams through best-in-class marketing communication assets and utilisation tools.
**What will you do?**
- Develop global category growth strategies for GAMA's consumable product brands - disinfectant wipes and hand gels (Clinell), for all channels
- Identifying and prioritising customer needs across hospital, community healthcare, occupational health, and consumer healthcare
- Prioritising opportunities for GAMA to deliver unique ownable solutions that enhance margins and deliver profitable growth
- Partner across GAMA's R&D, Regulatory, Clinical and Supply Chain teams to develop a pipeline of truly innovative and ownable products and claims driving profitable growth for the GAMA's product brands.
- Exercise strong product management skills to delivering the new products and initiatives to plan and budget.
- Align Category strategies and key projects with Regional Commercial leaders and their teams to ensure global pipeline and key initiatives support growth and share targets for priority markets.
- Develop global marketing communication assets to support the global launch and roll-out of all key category initiatives. Deploy initiatives clearly to Regional Channel teams providing the guidance and tools required for localisation and successful activationin market
- Display strong commercial and financial acumen to guide strategies and projects through to activation and delivery of margin enhancing growth
- Live GAMA's values - be passionate; win together; care; be curious and innovative; have fun

**What will you need to be successful?**
**Applications are welcomed from: Marketing Managers, Senior Marketing Managers, Category Marketing Managers, Category Brand Managers with UK or International experience**:

- Previous success in a similar role within the pharma, consumer healthcare, FMCG mixed with consumer healthcare covering: strategy development, product management, customer insights, integrated marketing communications - key focus on consumables
- Demonstrable experience across upstream and downstream marketing
- Exceptional business acumen - ability to prioritize product portfolios and build viable business cases demonstrating return on investment (ROI)
- The ability to effectively lead, influence, and collaborate with, cross-functional teams
- CIM qualified or equivalent desirable

**What will you get when you join GAMA?**
- Competitive salary, performance related bonus, and pension scheme
- Commitment to your personal and professional development
- 34 days holiday (including bank holidays)
- Heavily discounted gym memberships
- Private Medical Insurance
- Health Cashback plan for vouchers toward medical costs e.g., physio, opticians

**What's it like at GAMA?**
At GAMA Healthcare we're motivated by purpose, not just the potential of our brands. We're an innovative company led by two inspiring entrepreneurs. The pace is fast and, when needed, we can shift direction quickly, but we pull together to get things done.We're proud of our people and you'll always have the support and encouragement needed to be successful.
For several years we've achieved double digit growth and we're not stopping there.
**Come join us on our journey



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