Media Planning Executive

2 months ago

London, United Kingdom ITV Jobs Full time

**Media Planning Executive**

**Media & Entertainment**

**Permanent, full time.**

**Office Location: London**

**Closing Date: 17th Feb 2023**

**Why you should join us**

Working at ITV will have a real impact on your career, on our viewers and our strategic ambitions. Our corporate teams work smart and work fast. We’re one of the most talked-about brands and a leader in flexible working with many options to choose - because we want you to have a fulfilling life outside of work. We pride ourselves on our collaborative, flexible and fun company culture, full of warm, brilliant people to inspire and support you.

**This role entails**

This role is responsible for the operational delivery and implementation of all promotional activities for an allocated channel/s - whether it be owned linear & VOD and/or commercial linear & VOD across all of Group Marketing’s business area responsibilities.

**To be considered for this opportunity you will need to demonstrate the following skills**:
**Minimum role criteria**:

- Strong understanding of TV viewing behaviour essential and the impact this has on shaping breaks & promotional campaigns
- A thorough understanding of BARB data & the ability to interrogate such data using Infosys or Advantedge software
- Proven experience in managing & delivering campaign targets such as ratings and conversions for multiple target audiences
- Proven track record in managing the implementation of promotional campaigns into promotions scheduling software

**The Key role criteria is as follows**:

- Ability to influence and persuade by presenting sound & robust arguments to convince others of scheduling decisions & recommendations
- Proven management of audience flow within a channel & across a portfolio through the use of navigation tools such as continuity & presentation items
- Understanding of multimedia campaign planning and planning terminology
- Excellent communication skills
- Ability to work to tight deadlines, manage multiple projects & prioritise workload
- Highly motivated, strong team player
- Ability to build strong working relationships across business areas
- Excellent attention to detail
- Experience working closely with marketing and creative teams
- High level of competence at Excel & PowerPoint
- Understanding of the commercial and editorial pressures on promotional airtime

We want to be the most flexible employer in Media. We offer Smart working and we will support you and provide you the right environment and work/ life balance

We reach millions of people everyday, that’s why having diverse talents and being an organisation where colleagues feel included is crucial to us. We have various networks who celebrate and support our colleagues. We try to embed an inclusive mindset in everything we do.

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