Digital Marketing Executive
3 weeks ago
An exciting opportunity for a Digital Marketing Executive to work for a fantastic charity, where you can really make a difference
As the Digital Marketing Executive for this charity you will work with the larger marketing team to tackle poverty and protect the environment, helping everyone's future.
**About the role**:
The aim of this role is to lead the client's digital marketing activity to engage and convert target audiences
Reporting to the Communications Manager, this is a varied role with the opportunity to make your own. Some of the main responsibilities of the role are:
- You will be delivering digital marketing to increase social media followers and website traffic
- You will be creating targeted online user journeys, including using Google Ads and SEO, to drive traffic to core web pages, including donation pages.
- Supporting the digital fundraising campaigns to grow donor recruitment and income
- You will use monitoring tools, including Google Analytics, to refine user journeys and messaging
- Grow the social media following to increase income and ROI from digital marketing campaigns.
- You will manage a LinkedIn ad grant to increase engagement from corporates
**About you**:
- Extensive experience and strong knowledge of digital marketing to drive traffic and conversions
- Ability to write engaging contact for different audiences across online communications.Experience with integrated digital marketing approaches.
- Must be able to deliver successful digital fundraising campaigns.
- Adept at using social media channels to promote brand awareness and drive conversions. of overseeing monitoring, evaluation & learning for digital platforms.
- Experience, with Google Ads and other digital tools and in SEO and writing for web, monitoring website performance using Google tools.
**Next Steps**:
Interviews can take place quickly, so please contact Moxie and Mettle ASAP with your CV.
Send us your CV to hello(at)moxieandmettle.co.uk
Reference: LG - 6FM126
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