Marketing Coordinator

3 weeks ago

Manchester, United Kingdom Betfred Full time

**Job Title**:
(Senior) Marketing Co-ordinator

**Department**:
Digital Marketing

**Location**:
Hybrid / Manchester

**Reporting To**:
Head of Digital Marketing

**Overview**

We’re looking for an organised, proactive individual to join the Digital Marketing department to support the day-to-day planning and execution of marketing campaigns.

**The Role**
- Supporting all relevant teams within digital marketing including Acquisition, CRM, SEO and ATL.
- Work closely across different business areas to co-ordinate campaigns including Brand, Design, Retail, Projects and Product teams.
- Responsibility to deliver all required creative briefs for Media activity, liasing with relevant teams and gathering direction, inputs and sign offs from key stakeholders.
- Undertake and document relevant competitor marketing analysis.
- Prepare campaign reports in a timely manner from multiple teams and summarise into a single report ensuring consistency and accuracy.
- Ability to interpret insight, analysis and results provided by the BI team.
- Ability to present and communicate appropriately to different audiences.
- Support the development and execution of Betfred’s Marketing and Brand strategies.
- Build strong relationships with key stakeholders within Digital Marketing and the wider business.
- Communicate plans, timings and key actions clearly.
- Understanding brand guidelines and consistently support the implementation across all channels and marketing materials.
- Monitoring marketing industry news and submitting reports on emerging trends to Senior Management Team.
- Support the development of centralised Asset brief and coordination with Design and Digital Marketing team ensuring consistency and delivery to timescales.
- Manage internal communication campaigns to effectively distribute key information.

**About you**
- Educated to degree level, ideally in business or marketing.
- Experience of working in a marketing team.
- Organised and a track record of completing projects/tasks on time.
- Excellent communicator at all levels.
- Broad knowledge of digital marketing channels
- Proactive approach with an outlook to see the bigger picture.
- Innovative and always looking for new ideas, methods, and processes.
- High attention to detail.
- Proficient using Microsoft Office 365 and able to understand data.
- Professional attitude and ability to work independently and as part of a team.

**Benefits**
- Enhanced Annual Leave
- Betfred Rewards (Discounts, offers & cashback for various retailers)
- Enhanced Maternity/Paternity
- Employee Assistance Programme
- Eye Test Vouchers
- Enhanced Sick Pay
- Relaxed Dress Code
- Charity Matched Funding
- Friends & Family Recruitment Reward

and more

**Job Types**: Full-time, Permanent

**Benefits**:

- Casual dress
- Health & wellbeing programme
- Referral programme

Schedule:

- 8 hour shift

Supplemental pay types:

- Bonus scheme

Work Location: Hybrid remote in Manchester

Application deadline: 14/07/2023

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