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Flc Account Manager
5 months ago
This role is responsible for representing, developing and expanding the Front-Line Care business in the South West region by planning sales directly to hospitals to expand the medical device diagnostic business and marketing strategies, technical, pre
- andpost-sales support. You will also be promoting products and services to the medical profession including, non-clinical buyers, meeting or exceeding sales/ margin targets, and conveying the quality message through all interactions.
In this role, you will demonstrate the ability to sell a broad and complex product line with focus on high value capital equipment, i.e. connected and stand-alone monitors, cardiopulmonary. This role will sell into public and private hospitals and will callprimarily upon, but not exclusively to, Accident & Emergency (A & E), and General Medical / Surgical wards.
As a collaborator, you must be comfortable in bringing in systems or product specialists to present a complete solution to customers. While you will focus on Key Accounts designed to build long term business, you will also, based on your territory knowledge,be able to identify, respond to and close short-term opportunities. You will be customer focused and have a strong grasp on local opportunities, channels and challenges as they relate to the medical diagnostic industry.
The role would benefit from someone with good knowledge of what it takes to succeed in the medical sales environment, with an understanding of solution selling, an appreciation for the complex medical market and is naturally curious about the trends andinitiatives being seen across the UK.
**Responsibilities**
- Deliver annual sales revenue target for your territory
- Prepare and execute an annual territory business plan, using available analytical tools, to derive maximum sales and market penetration. Plan may include focus products goals, dealer activities, and MBO’s
- Develop and maintain complete understanding of product portfolio - features, functionality, pricing, warranty and all other attributes
- Develop working relationships with staff from other functions (i.e. Marketing, Engineering)
- Coordinate and deliver training to facilitate the introduction, implementation and rollouts of new products throughout the territory, direct with end-users in accounts utilizing the various supporting resources available where appropriate, i.e. trainer/clinicalteam/connectivity BDS/ thermometry BDS/teammates.
- Manage key accounts in the territory. Must develop and maintain relationships with all key stake holders, ensuring business and sales strategies are defined and executed; and delivers support to same; establishes specific, measurable financial and non-financialdesired outcomes for each key account.
- Ensure service value proposition is presented to and understood by territory customers; engages or directs Service partners as required to secure new or recurring business
- Stay engaged with peer(s) to understand and exploit new and existing business in territory; follows-up on opportunities identified by peer, and informs peer of same (strives for a "win-win" for all parties)
- Utilize Business Intelligence
**About You**
- At least 3 years sales experience with proven results.
- Capital Sales knowledge into the NHS is an advantage.
- Knowledge of the sector and experience selling into the arena is preferred
- Computer literacy with Microsoft Office Applications.
- Good communication skills.
- Ability to negotiate at highest Trust levels.
- Self-management and organizational skills
