SEO & PPC Specialist

4 weeks ago

Maidstone, United Kingdom Reed Marketing & Creative Full time

**SEO & PPC Specialist - Maidstone Hybrid or Remote with occasional office visits - £35k - £40k DOE**

I am working for a Global Software company based in Maidstone who are looking for an SEO & PPC

**Day to day duties of the SEO & PPC Specialist**:

- Create SEM strategies
- Manage ad budget spend, campaign analysis as well as PPC programs using SEM Rush and other tools
- Collaborate on content ideas for on-page optimisation
- Own and optimise website architecture and page conversions.
- Lead comprehensive SEO and PPC audits and reporting
- Edit website in Concrete5 CMS for marketing deliverables, including webinars, custom landing pages, social media and more

**Skills and experience required for the SEO & PPC Specialist**:

- Experienced in creating, implementing, and measuring SEO strategy
- In depth knowledge and experience in using paid search platforms
- Advance knowledge of analytics tools
- Experience of budget and bid management
- Knowledge of HTML, CSS, XML
- Knowledge of Adobe Marketing Cloud and Salesforce (desirable)

**Benefits**:

- Company profitability scheme
- Workplace pension,
- Group income protection insurance,
- Group private health insurance,
- Group life insurance cover
- And much more

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