Marketing Executive

1 day ago


Peterborough, United Kingdom YTKO Ltd Full time

**Marketing Executive
Peterborough, Cambridgeshire PE1 5DD
Full Time, Permanent
£35,000 - £38,000 p.a. depending on skills and experience
Hybrid Working,up to 8 days a month in Cambridge/Peterborough office or on-location**

**Please Note: Applicants must be authorised to work in the UK**

YTKO provides innovative, award-winning business and finance support for start-ups and for growth-focused, scale up SMEs in both the public and private sector. We have a long and distinguished track record of delivering tangible bottom line results for ourclients and are proud of our heritage of absolute equality and diversity in our business base. We're also very proud to have just won our 2nd Queen's Award for Enterprise

We are part of the transformational Growth Works which is the largest economic development programme of its kind in the UK offering fully funded support to the most ambitious, fast-growing businesses in Cambridgeshire & Peterborough, helping them to scalequicker.

We're now recruiting a Marketing Executive responsible for supporting marketing activities within the Growth Coaching team, which includes brand awareness, lead generation and supporting the creation of engaging and persuasive marketing campaigns that helpdrive results.

**Key Responsibilities**:

- Reporting directly to the Marketing Manager, bring your ideas, experience and insights and help to implement campaign activities, including the effective use of website, CRM (Hubspot) and social media
- Coordinate the creation of impactful customer reviews, case studies and testimonials to help promote the value of the programme to external audiences, and share with internal stakeholders as part of reporting
- Manage a content editorial calendar, to create, coordinate and commission exceptional and diverse content to support brand awareness and lead generation activities
- Write engaging copy optimised for different channels and audiences, helping to generate new interest and leads towards the project’s KPIs
- Coordinate Growth Works events and external exhibitions, working with senior management, clients and our expert network.
- Ensure owned websites and third-party sites are up-to-date and events and workshops are shared in their community newsletters and social media
- Regular analysis and reporting of performance across marketing activities; making recommendations on areas for further improvement with the team
- Support marketing and communication activities to enable the success of Growth Works service

**Skills & Experience**
- 3 years’ experience working within an in-house marketing (or similar) team or agency as a Marketing Executive or similar role
- Experience using HubSpot or other CRM system
- Experience using WordPress or other CMS system for website management
- Strong copywriting skills, with a good understanding of business context and language
- Adobe Creative Cloud skills (desirable)
- Enthusiastic, solutions-focused approach when supporting internal or external stakeholders across all levels of seniority
- Attention to detail and pride in how your work is presented to clients
- Strong teamwork, organisational and communication skills
- Ability to manage multiple tasks and projects
- Self-driven and motivated

**You must be authorised to work in the UK. No agencies please.**

Other suitable skills and experience includes Marketing, Marketing Assistant, Marketing Director, Executive, Digital Marketing, Digital Marketing Executive, Online Marketing


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