Paid Marketing Specialist

3 weeks ago


Norwich, United Kingdom Pivotal Full time

Company Description:
Pivotal is a renowned digital marketing agency that specialises in providing innovative and effective marketing solutions for businesses worldwide. With a strong focus on driving results and exceeding client expectations, we are committed to delivering exceptional strategies and outstanding service. Our team of dedicated professionals is passionate about staying ahead of industry trends and delivering exceptional performance.

Job Summary:
We are seeking a talented and experienced Paid Marketing Specialist to join our dynamic team at Pivotal. As a Paid Marketing Specialist, you will be responsible for planning, executing, and optimising paid marketing campaigns across various channels to drive qualified traffic and achieve our clients' marketing goals. This role requires a deep understanding of paid marketing platforms, strong analytical skills, and a passion for delivering exceptional results.

**Responsibilities**:

- Develop and execute comprehensive paid marketing strategies across platforms such as Google Ads, Meta Ads and other relevant advertising providers
- Conduct research, competitor analysis, and audience targeting to optimise campaign performance and maximise profitability
- Create and manage paid search, display, and social media advertising campaigns, including ad copy creation, bidding strategies, and ongoing optimisation
- Monitor campaign performance, analyse data, and provide actionable insights and recommendations for optimisation to maximise campaign effectiveness
- Collaborate with clients and internal teams to align paid marketing strategies with overall marketing objectives and business goals
- Conduct A/B testing to optimise campaign performance, including ad creative, settings, and targeting
- Stay up-to-date with industry trends, emerging platforms, and best practices in paid marketing, and incorporate new strategies and tactics into campaign planning
- Generate detailed reports on campaign performance, including key metrics and insights, and present findings to clients and internal stakeholders
- Collaborate with cross-functional teams, including design, content, and development, to ensure cohesive and integrated marketing campaigns
- Stay informed about industry updates, platform changes, and digital marketing trends to maintain a competitive edge in the field of paid marketing

Qualifications:

- Proven work experience as a Paid Marketing Specialist or similar role, with a track record of successfully managing and optimising paid marketing campaigns
- In-depth knowledge of paid marketing platforms, including Google Ads, Microsoft Ads, and social media advertising (Meta Ads, LinkedIn Ads, etc.)
- Strong analytical skills with the ability to interpret complex data, draw insights, and make data-driven decisions
- Proficiency in keyword research tools, analytics platforms, and campaign management tools
- Excellent communication skills with the ability to effectively communicate strategies, results, and recommendations to clients and internal teams
- Strong attention to detail and ability to manage multiple campaigns simultaneously
- Creative thinking and problem-solving skills to optimise campaigns and achieve marketing objective
- Up-to-date with the latest industry trends, best practices, and emerging platforms in paid marketing

**Location**:
This position is based at our headquarters in Norwich

How to Apply:
If you are a driven and results-oriented Paid Marketing Specialist looking to join a dynamic team, please submit your resume along with a cover letter highlighting your relevant experience and achievements using the link below.

**Salary**: £25,000.00-£28,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Company pension
- Cycle to work scheme
- Employee discount
- Referral programme
- Sick pay
- Work from home

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Norwich: reliably commute or plan to relocate before starting work (required)

Work Location: In person



  • Norwich, United Kingdom Yawn Marketing Full time

    Yawn Marketing is a predominantly digital consultancy and agency, based in Norwich. We are on the lookout for an enthusiastic, data-loving digital marketer to join us as Paid Media Specialist. Our business is entering a new chapter. Having seen an exciting period of growth over the past two years, Yawn now has a broad roster of high-profile clients, and...


  • Norwich, United Kingdom Pivotal Full time

    Company Description: Pivotal is a renowned digital marketing agency that specialises in providing innovative and effective marketing solutions for businesses worldwide. With a strong focus on driving results and exceeding client expectations, we are committed to delivering exceptional strategies and outstanding service. Our team of dedicated professionals is...

  • Paid Search Executive

    4 weeks ago


    Norwich, United Kingdom Aviva Full time

    Paid Search Executive Salary national circa £33,000 London circa £40,000 Develop effective holistic search programs that deliver business impact! We are currently recruiting for a Paid Search Executive to be a part of our Digital Marketing and Paid Media team! Do you enjoy turning results and insights into action, including delivering trading...


  • Norwich, United Kingdom Hiring People Full time

    **Digital Marketing Specialist** - **Are you a creative, innovative and proactive individual looking for a hands on digital marketing role offering remote and office based working? Do you thrive on building brand identity and developing content strategies? If yes, then this couldbe an opportunity for you!**_ If you have a minimum of 3 years Digital...


  • Norwich, United Kingdom Fidaris Full time

    Are you passionate about paid social media and looking for an environment that allows you to progress continually? If so, this is the role for you. Fidaris are pleased to be exclusively partnered with a growing marketing agency in Norwich, which is looking to expand its team. This business has been on a fantastic journey since its inception, growing a vast...


  • Norwich, United Kingdom Pivotal Full time

    Are you creative, analytical, organised and looking for an exciting opportunity to work with a talented and supportive team of e-commerce experts and household name clients? Look no further than Pivotal! Pivotal is an e-commerce focused digital transformation agency based in Norwich, and we are looking for a passionate and creative Digital Marketing...


  • Norwich, Norfolk, United Kingdom Pivotal Full time

    Are you creative, analytical, organised and looking for an exciting opportunity to work with a talented and supportive team of e-commerce experts and household name clients? Look no further than PivotalPivotal is an e-commerce focused digital transformation agency based in Norwich, and we are looking for a passionate and creative Digital Marketing Specialist...


  • Norwich, United Kingdom Pivotal Full time

    **Job Summary** A core part of the role is building long-term relationships with clients. Therefore, it is key to have a client-first, results-driven mindset. You will be expected to deliver results for clients in a fast-paced environment, with an easy-going and knowledgeable team around you to support you. This is a fantastic opportunity for a proactive...


  • Norwich, United Kingdom LocaliQ Full time

    Based in Norwich (hybrid), this role is to part of a small team of client facing Account Directors as part of the Premium Clients team reporting into the Client Director within the commercial function. You will be defined by your obsession for client service and delivering hands on strategic, creative marketing solutions, contributing to full-service client...


  • Norwich, Norfolk, United Kingdom Pivotal Full time

    Job SummaryA core part of the role is building long-term relationships with clients. Therefore, it is key to have a client-first, results-driven mindset. You will be expected to deliver results for clients in a fast-paced environment, with an easy-going and knowledgeable team around you to support you.This is a fantastic opportunity for a proactive and...

  • Flooring Specialist

    3 weeks ago


    Norwich, United Kingdom ScS - Sofa Carpet Specialist Full time

    **Description**: We’re looking for a Flooring Specialist to join our Retail Sales team in Norwich. As our ScS Flooring Specialist, the purpose of the role is to be the flooring expert in store, helping our customers create a home they love by supporting them to find a perfect flooring solution for their home. **What does the role involve?**: - Take the...


  • Norwich, Norfolk, United Kingdom Aviva Full time

    As a part of the new digital marketing and media Team, we have a fantastic opportunity for an individual to join us on a 6-month fixed term contract as a paid social media executive reporting into the social media lead. You'll join a team of friendly and performance driven social media types who can turn results and insights into action.A bit about the...


  • Norwich, United Kingdom Pivotal Full time

    **About the role** It is vital to have a client-first, results-driven mindset. You will be expected to deliver results for clients in a fast-paced, demanding environment, with an easy-going and knowledgeable team around you to support you. You’ll need to be confident in “hitting the ground running", but we’ll have your back. This is a fantastic...

  • Marketing Executive

    3 weeks ago


    Norwich, United Kingdom Hays Specialist Recruitment Limited Remote Work Freelance Full time

    Your new companyAn award-winning Professional Services organisation, based in Norwich, is searching for a Marketing Executive to join the business for a 6-month fixed-term contract to cover a period of maternity leave. Your new roleAs the Marketing Executive, you will be working alongside the wider Marketing team, focusing on raising awareness of services...


  • Norwich, United Kingdom Impact Renewable Energy Ltd Full time

    Are you a highly motivated and results-driven marketing professional with expertise in Google AdWords and LinkedIn campaigns? Do you possess a track record of delivering exceptional marketing outcomes? If so, we have a fantastic opportunity for you! As a Marketing Specialist, you will be a key member of our dynamic senior management team. You will be...


  • Norwich, Norfolk, United Kingdom Hays Specialist Recruitment Limited Full time

    Your new companyHays are supporting a leading healthcare business based on the outskirts of Norwich who are searching for a Community Marketing Manager to join their team.Your new role As the Community Manager, you will play a pivotal role in shaping the voice of the brand. You will be responsible for nurturing the community across various performance...

  • Marketing Specialist

    1 month ago


    Norwich, United Kingdom Baldwin Risk Partners Full time

    Millennial Specialty Insurance, LLC is one of the largest non-carrier-affiliated Managing General Agencies (MGAs) in the United States. Combining expert underwriting with industry-leading technology, MSI creates a superior insurance experience for carriers, distribution partners, and customers. MSI collaborates with insurance carriers to design and...


  • Norwich, United Kingdom Aviva Full time

    As a part of the new digital marketing and media Team, we have a fantastic opportunity for an individual to join us on a 6-month fixed term contract as a paid social media executive reporting into the social media lead. You’ll join a team of friendly and performance driven social media types who can turn results and insights into action. A bit about the...


  • Norwich, Norfolk, United Kingdom Select Appointments Full time

    Are you passionate about driving revenue through digital marketing? Do you thrive in a fast-paced environment where creativity meets analytics? My client are a highly successful and rapidly growing agency based in Norwich, specialising in delivering powerful marketing solutions to their clients, helping them achieve their business goals through innovative...

  • Marketing Officer

    4 weeks ago


    Norwich, United Kingdom In Technology Group Full time

    SEEKING MARKETING OFFICER IN NORWICH (HYBRID) Role: Marketing Officer Location: Norwich Salary: £30K DOE ** MUST HAVE RECENT CHARITY SECTOR EXPERIENCE ** My client based in Norwich are well-known within the Charity sector and are looking for two Fundraising Marketing Officers to join the team! The exciting and fast-paced role will keep you on...