External Platforms Editor

2 weeks ago

London, United Kingdom Financial Times Full time

**The role**

The Financial Times is looking for a reader-focused journalist to take on an exciting role in the Audience Engagement team - a global, multi-disciplinary team focused on extending the reach and impact of FT journalism.

You will have a special focus on search engine optimisation (SEO) in the newsroom. You will also be experimenting with content curation on external platforms, such as Google Showcase, with the aim to translate data-based learnings to and from FT-owned platforms/products. This will involve working closely with senior editors on new product launches and liaising with stakeholders around the business.

This is a chance to learn from newsroom decision-makers and help the FT engage with new audiences. It is a London-based role that is expected to be in the office a minimum of three days per week.

**Key duties**
- Manage the promotion of FT journalism on Google Showcase and Facebook News Tab
- Monitor and report insights and trends in reader behaviour from these platforms on a weekly basis
- Collaborate with the Data Insights team to better understand the editorial and business potential of these products
- Carry out daily SEO duties including headline checks and A/B headline testing
- Liaise with news editors regarding SEO for published and upcoming stories
- Work on planning for major news events and ongoing news stories such as elections
- Produce competitor analyses after major news events
- As a member of the AE team - your active involvement in daily meetings and event-based projects will be an ongoing feature of the role

**What we are looking for**
- An early career journalist who can demonstrate
- A keen interest in SEO best practices
- An eagerness to research and test innovative ideas
- An ability to manage daily tasks and assorted tight deadlines
- A strong interest in discovering and communicating reader trends and insights

**Benefits**

Our benefits vary depending on location, but we are committed to providing best in class perks across all our offices as well as an inclusive environment to develop your career. Examples of our benefits include; generous annual leave allowances, flexible working (including working from home), medical cover, enhanced maternity & paternity packages, subsidised gym memberships and Giving Back opportunities.

**How we work**

Our hybrid setup means staff are expected to come into the office 3 days a week.

Our office is located across the street from St. Paul's Cathedral and is easily accessible from all corners of London. There are the main train terminals such as Liverpool Street, Moorgate, Blackfriars, City Thameslink or Waterloo all situated within walking distance or there are several tube stations within a few mins walk such as Mansion House (District or Circle line), St. Paul's (Central line), Bank (Central or Waterloo & City line) or Barbican (Central, Hammersmith & City or Metropolitan lines).

**Our commitment to diversity and inclusion in the workplace**

The FT is committed to providing an inclusive working environment for all. We are an equal opportunities employer who seeks to recruit and appoint the best talent regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We believe that a supportive workplace is one where employees feel they can be themselves at work and have the flexibility they need to meet their personal needs.

**About the Financial Times**

The FT has an uncompromising mission: delivering independent, quality information, news and services to individuals and companies around the globe. It’s the cornerstone of our reputation and the heart of our ambitions for the future. But for our people, the FT offers so much more than what we do. FT people come from all kinds of backgrounds and work across a huge range of disciplines and locations, and find an empowering, warm and welcoming culture that values curiosity and rewards smart, ambitious thinking. Those who are willing to unite around our mission and live our values will find plenty to challenge, inspire and interest them. Like the audiences we serve, no two FT people are the same; but together we help our audience be better informed and understand the world around them. It’s a job that’s never mattered more, and a career that can take you anywhere you want to go.

LI-AV1

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