Marketing Executive

4 weeks ago

Poole, United Kingdom Life Balance Chiropractic Centre Full time

**Coachable Graduates or early-stage professionals looking to learn and earn and get into the creative marketing world but don't yet have many years of experience on your CV looking for a role in Poole, this is for you. It's time to do something meaningful with your career.**
- Wouldn't you instead be learning new things, enjoying creative work and collaborating rather than playing cooperate politics? Did you pursue marketing so you could understand human behaviour and get an important message through to the market to provide value and create buyers, all while growing your career prospects, or did you pursue this passion so you could waste time marketing something that doesn't make a difference in peoples quality of life?_

At Life Balance Chiropractic Centre, our team are coachable and has the humility to seek out, welcome and implement feedback. They are self-motivated and self-directed learners. Lateness, excuse-makers and problem-bringers don't last long here.

Our team work together and share the credit. Glory hogs, stars, and those eager to escape accountability don't last long.

Our team are other-orientated, self-aware and acts with empathy. They genuinely care and connect with our clients. They respect each other, are positive, take personal responsibility, love to be held and hold each other accountable to high standards of behaviour and performance. Those who blame others, don't want to grow, take ownership, and personal responsibility don't last long here.

Our team use system thinking for any recurring tasks and challenges. Those that like to make it up as they go or don't like using proven systems and best practices don't last here.

We are not for everybody. If you aren't self-motivated, you hate being coached, collaborating, sharing credit, and getting to know your team and clients on a personal level. Or if you don't like taking personal responsibility, aren't resourceful and don't use a system thinking approach, then we're probably not for you.

However, if you believe you have the right attitude to be one of the team, then read on.

**What does a typical day look like, who will I be working with, and what will I be working on?**

An exciting entry to mid-level opportunity for a motivated, coachable Marketing Assistant. Working within a growing, friendly, dynamic and dedicated team, you will report to the CEO and work with our experienced and highly skilled staff that are passionate about the pursuit of excellence, promoting the highest levels of knowledge and care.
You will be implementing the marketing plan, delivering all activity within an agreed budget to get our message through to the market and provide value to consumers that, as a result, generates a steady stream of prospects, leads and new clients.
You will create and follow up on inquiries for new businesses coming to the practice to schedule health appointments, check in with our existing client base, send out information packages and assist in maintaining the integrity of the company's database.

**A typical day for you will involve**
- Collaboration with the graphic design, social media, video editor and tech team.
- Sourcing and presenting campaign materials and assisting in organising internal marketing campaigns for the clinic.
- Managing our digital marketing and social media accounts; repurposing, content creation, documentation, scheduling, posting, engagement and optimisation across multi-platforms.(video,podcast,posts)
- Creating and running paid social media campaigns to generate hot leads and new clients
- Pay-per-click (Google Ads, Youtube Ads)
- Event planning and management for prospective clients (in house/external)
- Creation and optimisation of Landing/Sales pages, sales funnels and lead magnets
- Making data-informed decisions through reporting, analysis and optimisation.
- Graphics design using Canva, Adobe
- Manage and update website using WordPress and Hubspot and grow quality backlinks.
- Grow strategic Partnerships/Ambassadors
- CRM Management.
- Extracting, capturing, documenting, organising and improving company marketing processes.
- Developing own learning in all areas of marketing and keeping on top of industry developments.

**What will I bring to the team to succeed in this role ?**

**Attributes**
- Live and breathe marketing and have a base knowledge marketing foundation and understanding across the whole t-shaped marketer framework.
- Interest in the psychology of advertising
- Interest in developing your broader digital marketing skills
- Meticulous attention to detail
- A self-starting attitude and a love for collaborating with others
- Wordsmith and creative - the ability to come up with and articulate the anatomy of a concept
- Growth mindset with a Willingness to take on any challenge and run with it
- Lover of data (highly analytical)
- Able to spot current trends
- High levels of self-awareness, and know how to listen to customers and colleagues with Love and empathy.
- Execute tactics w

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