Marketing Data Analyst

1 week ago

Rotherham, United Kingdom Harnham - Data & Analytics Recruitment Full time

**MARKETING DATA ANALYST**

**£30,000 - 40,000**

**ROTHERHAM**

Do you want the opportunity to help shape and grow successful and ambitious brand? Be a crucial part of the team in this marketing analyst position

**THE COMPANY**

A leading brand within fitness is looking to develop their capabilities through analytics and data. With a large pool of data and buy in from senior leadership this brand looks to further their potential and bring all their team with it

**THE ROLE**

As a Marketing Data Analyst, you will lead on insight generation into who the customers are and how to increase retention and enhance their experience. More specifically you will have to:

- Use SQL to conduct deep dive analytics into campaign success, customer engagement, segmentation analysis and marketing success
- Use your insights to drive better retention, engage new and exciting customers, highlight the most valuable customers and grow profits with growing brands in the industry
- Use SQL and Python in depth to explore CLV, Customer Segmentation and Segmentation Modelling
- Provide insights to senior stakeholders and clients on marketing insight and knowledge

**YOUR SKILLS**
- An expert in SQL
- Good knowledge of marketing data such as PPC, CRM and customer segmentation analysis
- Confident communicator, able to convey complex terms to clients and stakeholders alike

**THE BENEFITS**

£30,000 - 40,000 per year, high growth role with a large office presence

**HOW TO APPLY**

Data Analyst, Data Analytics, SAS, Python, R, Data Modelling, Google Analytics, Adobe Analytics, Coremetrics, GA, AA, Clustering, Propensity Modelling, Segmentation, CRM, CRM Analytics, Marketing Analyst, Insight Analyst, Growth Analyst, Customer

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