Communications and Marketing Officer
7 months ago
Marketing, Brand and Communications Create regular, engaging and diverse news stories about Birmingham Hospice for use in press releases, on the hospice website and social media channels. Liaise with colleagues, volunteers, patients and families to produce and publish case studies that dispel myths around hospice care. Support with delivery of the charitys communications plan including activity across internal and external channels. Work with marketing colleagues to plan and deliver campaigns such as Hospice Care Week, Dying Matters Awareness Week and Volunteers Week.
Build strong relationships with external contacts including designers, printers, copywriters, local media outlets and PR agencies. Work with clinical colleagues to assist in promoting and marketing services to include the production of leaflets, event/training collateral, conference posters, video content and digital materials. Assist with the production of corporate publications such as annual reports, and award entries. Use approved key messages in all communications, ensuring appropriateness and consistency of language and terminology across all media.
Ensure all marketing and promotional materials are branded, accurate, inclusive, appealing and of a high standard. Ensure that marketing materials are delivered on time and on budget. Deliver all work accurately ensuring materials are fully edited, proofread and signed off by the relevant department or project lead. Assist other colleagues with proofreading and editing documents, ensuring content is of a high standard and complies with house style, and provide advice and support where needed.
Expectations Work flexible hours including evenings and weekends when required. Ability to travel to external meetings. Work across both hospice sites. Undertake any other duties as may be required by the Head of Communications and Marketing and/or Income Generation Director.
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