Marketing Executive
2 weeks ago
If you are looking for a new challenge, we have an exciting opportunity for you to join our Marketing Department.
This is an exciting and varied role, assisting the Marketing Manager with the day-to-day delivery of the marketing plan.
Duties to include:
**Digital Marketing**
Contribute to the roll-out of the firm’s digital marketing strategy, to include managing the day-to-day scheduling, content creation and monitoring of the firm’s social media channels (with support from the Marketing Manager)
Identify content and marketing opportunities via daily online/newsletter/newspaper research and liaise with Marketing Manager/ relevant departmental heads to determine course of action and undertake any relevant steps to publish comments/articles on the firm’s own digital platforms.
Monitor all digital communications and to ensure the firm’s brand and reputation is protected at all times
Maintain, update and contribute to the content on the firm’s website and ensure it is kept updated and relevant to the firm’s ongoing digital marketing strategy
Manage all online reviews, with support from Marketing Manager, and respond to all reviews accordingly
Measure performance of digital marketing efforts using a variety of Web analytics tools and report back monthly
Acquire insight in online marketing trends and keep strategies up-to-date
Liaise with external agencies in terms of SEO and GoogleAds, to ensure maximum ROI
**Design**
Design relevant digital and print marketing collateral for all departments within the firm, ensuring brand consistency is achieved at all times.
**Marketing Literature**
Liaise with the Marketing Manager and departmental heads to create and maintain all marketing literature across the firm, including design, editing, production and print of leaflets, brochures, posters, external print ads etc, ensuring brand consistency at all times.
Keep records of all firm-wide literature, including office materials and advertising materials
Liaise with suppliers in the production of Harding Evans branded merchandise, as and when required
**Events/Hospitality**
Maintain networking calendar, informing fee earners of what events each month and booking attendance.
Assist Marketing Manager with organising events, as and when required.
**Advertising/Sponsorship**
Maintain advertising schedules and manage submission of artwork, ensuring copy deadlines are met
Support Marketing Manager in identifying and making recommendations on wider external advertising opportunities.
Identify and make recommendations on sponsorship opportunities for the firm
**Internal Communications**
Set up and manage internal communications programme, to include content for the intranet, monthly internal updates and creation of a monthly newsletter
**Reporting**
Produce monthly report for the Marketing Manager, for inclusion in the Board pack
**Other Duties**
Maintain the client review process
Regularly liaise with the firms Head of Compliance, ensuring that all internal and external marketing literature etc meets all regulatory requirements
Provide administrative support to the Marketing Manager, as and when required
Undertake any other reasonable requests from the Marketing Manager, to aid both the marketing team and the wider firm
Delivery of integrated campaigns.
Brand management
Content creation - blogs, graphics, infographics, videos and podcasts
**Professionally based qualifications, skills and experience**
**Essential**
A minimum of 3 years’ professional marketing experience
Highly IT-literate with skills in Word, Excel and PowerPoint
Ability to manage social media platforms & website CMS effectively
Excellent written and verbal communication skills and attention to detail
Experience in using marketing software packages and systems, such as Google Analytics, Hootsuite, Canva and the Adobe Creative Suite.
**Job Types**: Full-time, Permanent
**Benefits**:
- Company events
- Company pension
- Referral programme
- Sick pay
- Wellness programme
Schedule:
- Monday to Friday
Work Location: One location
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