CRM Manager

2 weeks ago


Manchester, United Kingdom Better Placed Limited Full time

? ? ? LISTEN UP MUSIC FANS ? ? ?

We have one of the most exciting Digital Marketing roles out there combining two passions? ?? CRM and Music/ Festivals. ?? ?

The CRM Manager - Festivals, is responsible for the management and delivery of the CRM strategy for the brand. Your overall focus will be to take ownership over the customer experience, looking at customer data and segmentation and from this ensuring campaignsare correct fully optimised.

It's a really unique CRM role - looking for someone within the music festival industry (or is really into Electronic music/ Dane Music themselves). It's a fun industry Truly creative and innovate No red tape and instead lots of freedom to do what you thinkis right within CRM.

It presents a great opportunity to part of a busy, dynamic and rapidly developing team with world-class experience and expertise and to fast-track your already successful career in CRM to the height of success within electronic music marketing.

Better Placed have supported a number of their hires, these are some of the most talented and 'soundest' people we've worked with. From the full end to end marketing mix from Marketing & Brand, PR & Social Media, Digitial and Creative. They are truly anexcellent in house team.

**Key areas you will be responsible for are**:

- Ensure the database is segmented effectively for targeted campaigns.
- Devise best in class onsite customer journey review, AB testing for optimisation.
- Produce performance reports, keep on top of the success of campaigns.
- Develop actionable insights and future strategies.

**Ideally looking for people with the below**:

- Strong CRM career with proven success in delivering CRM strategies, or strengthening/ optimising existing strategies. As well as implementing effective CRM campaigns.
- Confident and experienced with journey building, complex segmentation and profiling of databases.
- Keen eye for creative and copy.



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