Website Development Executive SEO and Ux
1 week ago
**£40-45K**
WEBSITE DEVELOPMENT EXECUTIVE (Search Engine Optimization and User Experience)
**Amazing Benefits**
**Opportunities to grow and progress your career**
**REQUIRED SKILLS AND QUALIFICATIONS**:
**Skills & Experience - Essential**
- A minimum of a Bachelor's degree or equivalent (Marketing or Web related)
- Demonstrable experience in a similar digital marketing role
- Proficiency in the following:
- UX
- SEO
- Project Management
- HTML
- CSS
- Performance marketing
- Strategic planning and budget management
- Data-driven and have superior quantitative and qualitative analytic skills
- First class presentation skills including the creation of well-thought-out presentation decks
- Self-motivated and self-directed
- Good time management skills
- Team-oriented with ability to earn trust, work with, and influence others within a consensus driven organisation
- Attention to detail with ability to execute projects from beginning to end through high-level organisation skills and multi-tasking
- Possess a pro-active, solutions-oriented and can-do attitude, ready to go the extra mile when needed
- Ability to travel as required (5%)
Key Role responsibilities:
- Key Results Areas_
- Develop and own clearly defined platform development and traffic acquisition roadmaps that defines the set of initiatives to achieve KPIs and reach our strategic targets.
- Leverage new and innovative opportunities to position ROCKWOOL as an industry leader in the digital space
- Key Responsibilities and Job Content_
- Own and manage our CMS, working with various stakeholders (including internal developers) to ensure website meets business needs and standards
- Develop and own a comprehensive UX strategy for us that defines the set of initiatives to achieve our GCR targets and brings simplicity and user-friendliness to our website and other digital assets. This includes:
- Organising and reporting on usability testing and market research
- Develop a deep understanding of our user profiles to help inform future planning
- Collaborating with various stakeholders to ensure the creation and delivery of tailored experiences
- Conducting periodic content audits to identify gaps and redundancies in site content
- Develop and own a detailed SEO strategy that defines the set of initiatives to achieve our search engine targets, that aligns with our brand strategy and boosts our search authority. This includes:
- Creating engaging, search optimised content that addresses the needs of our multiple stakeholders
- Performing ongoing keyword discovery, expansion and optimisation
- Developing and implementing a link building strategy
- Monitoring search algorithms to keep up with changes in SEO landscape
We Are Aspire Ltd are a Disability Confident Commited employer
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