Marketing Associate
6 months ago
**Job Title**: Marketing Associate
**Location**: Southampton, HAM
**Department**: Marketing
**Reports to**: Marketing Manager
**Type**: Full-time
**Job Summary**:
The Marketing Associate will assist in the development and implementation of marketing strategies to increase brand awareness, drive customer engagement, and support sales growth. This role requires a creative thinker with strong analytical skills and a passion for marketing.
**Key Responsibilities**:
- Campaign Management: Assist in planning, executing, and monitoring marketing campaigns across various channels, including digital, print, and social media.
- Market Research: Conduct market research to identify trends, competitor activities, and customer preferences to inform marketing strategies.
- Event Coordination: Support the planning and execution of marketing events, trade shows, webinars, and other promotional activities.
- Collaboration: Work closely with the sales, product development, and customer service teams to ensure marketing efforts align with overall company goals.
- Administrative Tasks: Manage marketing databases, update customer relationship management (CRM) systems, and handle other administrative duties as needed.
**Qualifications**:
- Strong written and verbal communication skills.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Basic understanding of digital marketing principles, including SEO, SEM, PPC, and social media advertising.
- Analytical mindset with the ability to interpret data and generate actionable insights.
- Creative thinking and problem-solving skills.
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