Inbound Marketing Executive

3 months ago


Bristol, United Kingdom Hello Partner Full time

Hello Partner, is a successful, independent media company. Our brands include the Influencer Marketing Show and PI LIVE with conferences, events and award ceremonies in the US, UK and Asia. This is backed up by Hello Partner, a subscription based news publication and community for the sectors we are lucky enough to serve.

We are seeking an enthusiastic Inbound Marketing Executive to help generate Marketing Qualified Leads (MQLs) for our event and sales managers across our diverse event portfolio.

**The Role**:

- Collaborate with the sales team to help increase sponsorship for our awards and events
- Optimise automations and workflows to increase our MQL > SQL conversion rate
- Carry out competitor analysis to untap new prospects and new revenue streams
- Report on ongoing performance (using tools such as HubSpot and Google Analytics) to drive optimisations around key success metrics across all channels
- Identify opportunities to improve conversion rates across all of Hello Partners’ websites
- Use insights and analytics to understand our audiences better

**Skills & Requirements**
- At least 2 years+ experience in a B2B marketing role
- Lead Generation experience
- Confident use of customer relationship management software (CRM) and Marketing Automation tools - HubSpot would be a strong advantage
- A good knowledge of Google Analytics (GA4)
- An understanding of SEO best practises and Paid Search would also be beneficial
- Superb analytical skills and excellent attention to detail
- Able to work in a busy, deadline-driven environment
- Proven team player, while also being able to work independently with little supervision

**Benefits**
- £28k annual salary
- 24 days holiday + bank holidays
- Holiday exchange programme
- Health cash plan and wellness programme
- Hybrid working, 3 from office 2 from a location of your choice
- A lovely team to work with and a friendly and professional work culture
- Regular team socials
- Contributory pension scheme
- Regular fruit boxes, cake Wednesday and sundowner team drinks
- Quirky central Bristol office

**No Agencies Please**

**Salary**: £28,000.00 per year

Schedule:

- Monday to Friday

Work Location: Hybrid remote in BRISTOL

Reference ID: HP-IM1


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