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PPC Coordinator

5 months ago

London, United Kingdom LEGO Full time

We're on a journey to further elevate our in-house marketing capabilities and build up the LEGO Brand’s own ecosystem, with a sharp focus on e-commerce and audience-first brand-building experiences. We’ve recently launched a search of our own, for three talented and passionate PPC enthusiasts to come and join our global team in London

**Core Responsibilities**
- Uncover optimisation opportunities at every stage in the search marketing funnel.
- With the team, work to identify and develop new performance driving opportunities for search across global markets
- Monitor performance across any activity that has been launched
- Build out campaigns, report on results to internal stakeholders
- Work with the channel specialists to launch YouTube, search, display and shopping campaigns.
- Support day to day running of the PPC campaigns in Google & Bing

**Do you have what it takes?**
- Some experience in paid search marketing roles
- Paid search knowledge including account and keyword tactics, Remarketing, Working to targets, account automation tools, and related products, e.g. Google Shopping
- Hands-on operational experience in bid management platforms is a plus ie SA360, Skai formally Kenshoo, Marin but preferably Adobe Advertising Cloud.
- Hands-on operational experience of search technology platforms, eg. Google and Bing ads
- Knowledge of analytics, with experience of campaign optimisation, and evaluation. ie. Adobe Analytics or Google Analytics

**Play your part in our team succeeding**

Working within our branded ecosystem, this role is strongly tied to digital performance metrics that support not only the online business, but the wider LEGO Group.

LI-MD1

**What’s in it for you?**:
**Here are some of what to expect**:

- ** Family Care Leave** - We offer enhanced paid leave options for those important times.
- ** Insurances** - All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
- ** Wellness** - We want you to be your best self, so you'll have access to the Headspace App and lots of wellbeing initiatives and programmes run by local teams where you are based.
- ** Colleague Discount** - We know you'll love to build so from day 1 you will qualify for our generous colleague discount.
- ** Bonus** - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.
- ** Your workplace** - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. The hiring team will discuss the principles of our hybrid work model 'Best of Both', role eligibility and frequency with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is proud to be an equal opportunity employer. We are committed to equal employment opportunity and equal pay regardless of e.g. race, colour, religion, sex, national origin, sexual orientation, disability or gender identity.

Thank you for sharing our global commitment to Children’s Rights.

**Just imagine building your dream career.**

**Then make it real.**

**Join the LEGO**®** team today.**Location**
- London, United Kingdom**Job ID**
- 0000007471**Category**
- Sales, Marketing & Product Management