Brand Planning Executive

4 weeks ago

Hove, United Kingdom Legal & General Investment Management Full time

Reference
- VN-25820Role Type
- PermanentLocation
- HoveSalary
- £Competitive + Excellent benefitsClosing Date
- 22 June 2023Your role at a glance
- In partnership with the Brand Planning Manager, you will be supporting LGIM’s in-house brand agency and will be responsible for the project management, workflow and production of a broad range of marketing collateral within the firms’ brand guidelines and identity.On a day-to-day basis you will update, manage, plan and deliver a wide variety of creative deliverables for the Brand team including PDF’s, illustrations, video, animations, photography, social media content, website and ad-hoc marketing projects.

What you'll be doing
- The Brand Planning Executive will drive the planning, development and delivery of the creative output from our in-house brand agency, internal stakeholders, and third-party partners. You will help to shape briefs, coordinate creative responses, and set a best-practice approach to workflow across a broad range of briefs, with responsibility for shaping effective ways of working that lead to gold standard creative output.You will be:
Proactively managing, monitoring and owning the flow of briefs/projects from initial concept to release
Managing and assigning briefs/projects based on expertise, availability, and budget
Working with marketing partners through the exploration and ideation stage, arranging kick-off meetings, actively attending channel updates, gathering information and assets as required and obtaining necessary approvals
Creating and managing brand planning processes, systems and timelines; continuously improve these and use them to accomplish brand and marketing goals
Compiling daily and weekly brief update reports and communicate progress to in-house agency
Serving as the main point of contact for LGIM’s internal creative agency and external agencies for all day-to-day aspects of a brief/ project; facilitating and providing clear communication and a smooth flow of information for a wholly connected approach across teams, suppliers and stakeholders
Being a brand ambassador; applying, policing and promoting the LGIM brand across all assets
Acting as the first line of defence to ensure that materials comply with current regulations
- in particular ensuring that all designed items are clear, fair and not misleading
Ensuring consistency of the corporate identity by providing brand, copy and design assistance to all areas of the business
Identifying barriers and challenges, problem solving and proactively finding solutions to remove these and maintain progress
Briefing / project administration - writing briefs, creating brief / project schedules, resource and time planning, coordinating stakeholder feedback, proof-reading, supplier liaison: negotiating terms, costs and services where needed, managing budgets, tracking expenses, submitting invoice requirements

What we're looking for
- Highly organised, detail-focussed individual with exceptional project, admin, budget, and cost management skills
- Flexible and willing to adapt to changing circumstances and take on new challenges, driven to continuously improve
- Successfully able to handle multiple demands and competing priorities, working under pressure to meet deadlines
- High level of self-motivation, discretion and diligence; a can-do attitude combined with consideration, passion and enthusiasm
- Strong, self-confident team player with excellent communication and interpersonal skills; can take the lead and drive forward initiatives, work collaboratively and cross-functionally
- Creative thinker with ability to articulate and convey concepts and ideas in a clear and compelling manner.
- Ability to problem solve independently, or as part of a team. Skilled with a keen eye for design,
- with a strong passion for marketing and advertising
- Demonstrate excellent writing and verbal communication skills, with the ability to effectively communicate to individuals and to groups

**Benefits**:

- When you commit to Legal & General, we’ll commit to you too. That means we’ll recognise and reward your hard work, your performance and your contribution.If you join us, you’ll get access to some great benefits, including private medical insurance, at least 25 days holiday (excluding bank holidays), a generous pension scheme, life assurance, and Income Protection. You can participate in our electric car scheme, which offers employees the option to hire a brand new electric car through tax efficient salary sacrifice. We’re also proud to offer competitive family leave.

You’ll have the opportunity to participate in our annual, performance-related bonus plan and valuable share schemes. And then there are the many discounts we offer that you can take advantage of - both for our own products and at a range of high street stores and online offerings.

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