Marketing Executive

1 month ago

Colchester, United Kingdom Smile Healthcare Services Ltd Full time

Below is a brief description of the responsibilities involved for the marketing executive role within our company.
- Look for new products and services within market.
- Look at online promotion and local promotion and compare them with current market value with all other competitors.
- Developing comprehensive marketing strategies aligned with the healthcare company's goals and objectives.
- Involvement in conducting market research, analysing industry trends, and identifying target audiences to formulate effective marketing plans.
- Oversees the planning, execution, and optimization of marketing campaigns across various channels, including digital, print, and events.
- Collaborate with internal teams and external vendors to ensure seamless execution and timely delivery of campaigns.
- Crafting compelling content is crucial for engaging healthcare consumers and driving brand awareness.
- Ensures brand consistency across all marketing channels and communications. Also monitor brand perception, address any negative feedback or issues, and implement strategies to enhance brand equity.
- Lead generation strategies, such as advertising campaigns, content marketing, and lead nurturing tactics, to capture and convert leads into customers.
- Tracks key performance indicators (KPIs), conducts data analysis, and generates reports to evaluate the effectiveness of marketing initiatives and make data-driven decisions.
- Adherence to various regulations and compliance standards, such as HIPAA (Health Insurance Portability and Accountability Act) regulations. Ensures that all marketing activities comply with relevant laws, regulations, and industry guidelines.
- Staying abreast of industry trends, emerging technologies, and best practices is essential for success in the fast-paced healthcare marketing landscape.
- Actively seeks opportunities for professional development, attends industry conferences, and engages in ongoing learning to enhance their skills and knowledge.
- Take feedback from local customers or do engage with local community events.
- Record any demand coming from customer in large amount of product or service and look for supply within time.

**Qualification preferred**:

- Minimum Graduation Degree (or equivalent) in marketing, business or related field
- Previous marketing experience is essential.

**Job Types**: Full-time, Permanent, Temporary contract, Fixed term contract, Temp to perm

Pay: £39,654.00 per year

**Benefits**:

- Additional leave
- Casual dress
- Company pension
- Employee mentoring programme
- Sick pay
- UK visa sponsorship
- Work from home

Schedule:

- 10 hour shift
- 8 hour shift
- Day shift
- Holidays
- Monday to Friday

Ability to commute/relocate:

- Colchester: reliably commute or plan to relocate before starting work (preferred)

**Experience**:

- Marketing: 1 year (preferred)

Work Location: In person

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