Pr & Marketing Manager
3 days ago
An excellent opportunity for a PR & Marketing Manager to join a B2B public services organisation.
Commercial Marketing & PR Manager
£50,000-55,000 PA
Oxford
Hybrid working 2-3 days per week
This organisation is public services with a twist. This business is looking for someone with a commercial mindset to drive partnerships, sales and leads through marketing communications, whilst still benefitting the Oxfordshire community.
**Responsibilities**:
- Develop and deliver marketing strategy and plan for each area of the business that include key actions based on customer segmentation
- Working with sales to drive engaging, attractive customer propositions that are based on delivering profitable purposeful business
- Develop and deploy successful online and offline marketing campaigns and own their implementation from ideation to execution
- Develop a PR strategy and manage the implementation to develop the brand
- Implement a variety of organic and paid acquisition channels like content creation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting and performance analysis (Google Analytics/ Adwords)
- Produce valuable and engaging content for the website that attracts and converts target groups to the organisations purposeful solutions
- Prepare and monitor the marketing budget on a quarterly and annual basis
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyse market trends and preparing forecasts
Profile
- Skilled in full mix marketing campaign management, strategy through to execution
- Private or agency background in a B2B environment preferred
- Excellent in marketing PR strategy and development
- PR and marketing agency management
- Excellent stakeholder management
This is an excellent opportunity for someone with a private sector background that has a commercial drive to increase leads and sales for a public services organisation, whilst still having the commercial element This role would best suit a Marketing & PRManager, Marketing Manager, Senior Marketing Manager or a Marketing Lead. If interested in this role, please contact Chloe Williams at or.
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