Strategy, Market Research

4 weeks ago


Newcastle upon Tyne, United Kingdom NHS Business Services Authority Full time

As our Senior lead for Strategy, Market Research and Business Intelligence, one of your key areas of focus is to support the development and delivery of the corporate strategy, target segments, value proposition and to help define the underlying initiatives that will successfully drive a sustainable NHSBSA. You will be an individual with outstanding business acumen and the ability to influence across a complex matrix environment. You will have an ability to synthesise disparate information, data and insights into coherent business strategy and value propositions will be central to success.

What do we offer?
- 27 days leave (increasing with length of service) plus 8 bank holidays
- Flexible working (we are happy to discuss options such as compressed hours)
- Flexi time
- Hybrid working model (we are currently working largely remotely)
- Career development
- Active wellbeing and inclusion networks
- Excellent pension
- NHS Car lease scheme
- Access to a wide range of benefits and high street discounts

We are looking for an enthusiastic and confident individual who has experience of bringing together market and business intelligence to understand and interpret the wider health and care system and the implications for NHSBSA and our services. You will have extensive experience in undertaking research using a range of methodologies and extracting insight from both qualitative and quantitative data and information sources. This insight will be used to ensure the NHSBSA is alert to system and sector changes ensuring we stay relevant and achieve our ambitions. This will be done through a monthly update report that is presented to senior leaders across the organisation.

**Strengths should include**:

- Ability to develop robust working relationships, engaging with and influencing senior stakeholders
- Be curious - interested in developing and driving strategy informed on market and business intelligence
- Pro-active in insight generation and communication to ensure robust market and business intelligence which in turn informs our Strategy.

This is an exciting opportunity to join our team to for maternity cover, working with senior leaders across the organisation and wider system.

**Key accountabilities include**:

- Communicate deep market and customer insights to inform decision making that identifies key areas and articulates target segments and corresponding value propositions
- Support the Head of Strategy, Planning and Performance and Exec Director of SPBDG to translate sector changes into meaningful insights to support LT
- Be aware and understand Business Partner Strategies to ensure alignment and fit
- Support strategic alignment with partners to effect robust relationships and connecting other parts NHSBSA to the sector and create opportunities for the broader business.
- Influence product development and channel initiatives through robust market and business intelligence.
- Knowledge of existing health and care markets and working across the NHSBSA and wider system as appropriate to develop and maintain robust landscape assessments.
- Working collaboratively with appropriate Leadership members and Heads of Services and external stakeholders including the Department of Health and Social Care and NHS organisations to define the strategic vision of the organisation.



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