Social Media Specialist

4 months ago

London, United Kingdom Walters People Full time

Social Media Specialist - 6 months Contract (Possibility to become Perm) Location: London Hours: Full-Time Salary/Benefits: Up to £292 P/Day We are hiring a Social Media Specialist who is confident with Scope, write, edit, produce, and publish social media content creatively and proactively, enhancing the organisation’s reputation and promoting the wider contribution the business makes to public health and science nationally and globally. The job holder will manage the organisation’s social media channels, and support communications, media, and marketing campaigns, using social media channels and communities to communicate effectively and appropriately. Evaluate and improve social media content and channels, advising on best practice and propriety.

Main Responsibilities:

- Plan and create social media content according to what works for the platform and its audience, with an understanding of accessibility and usability requirements, and embedding social media channels in all media handling for both proactive announcements and reactive media handling. Capable of using communications skills to develop interesting, accessible content and implement this across a range of channels.
- Manage the agency’s social media accounts and advise staff and senior leaders including the executive committee and chief executive.
- Identify and work with key influencers on social media and collaborate across patient, public, stakeholders, the wider health care system and government to amplify social media messaging.
- Ensure social media content is engaging and fresh, working with the visual and creative content lead to produce or effectively commission products such as video and images for social media e.g. infographics, and supporting the delivery of online events including podcasts, live chats, broadcasts, blogs and Tweets.
- Repurpose content for different social media channels and audiences to ensure it is effective based on detailed research as well as monitoring, evaluating and reporting social media coverage. Build audience insight using appropriate tools to monitor content and listen to conversations on social media.

Skills Required:

- Great Communication
- Writing
- Creativity
- Efficiency and project management
- Marketing strategy
- Customer care
- Audience research and making connections
- Agility

Social Media Specialist - 6 months Contract (Possibility to become Perm) Location: London Hours: Full-Time Salary/Benefits: Up to £292 P/Day We are hiring a Social Media Specialist who is confident with Scope, write, edit, produce, and publish social media content creatively and proactively,...

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