Interim Brand Marketer

7 days ago


StokeonTrent, United Kingdom FMCG Connect Ltd Full time

**The Company**

A well-known mid
- sized consumer branded business with a long heritage synonmous with creativity and quality.

**The Opporunity**

Reporting into the Marketing Director, the interim Brand Marketer will come in for 12 months and:

- Lead implementation of annual brand plans to develop and nurture our brands, ensuring relevance for global markets. Works with international markets to support local implementation and local adaptation where required.
- Manage external agencies to deliver integrated brand communications, ensuring consistency at all touch points for our consumers.
- Work collaboratively with global marketing teams to ensure consistency of brand look & feel and messaging in all markets, and to share and implement learnings from any activations.
- Work closely with licensors on any licensed range activity/product development.
- Develop trade marketing plans to ensure key customers are supported to maximise sales of our brands in store
- Work closely with design team to develop NPD pipeline for Portmeirion & Pimpernel, based on trends, consumer, customer & market insight to support the growth agenda for our brands

**The Person**

You will be an experienced Brand Marketer from with consumer durables or FMCG and you are available immediately or at short notice. This is a 12 month contract. The company is doing well, future opportunities may be there but cannot be promised.



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