Marketing Executive
4 weeks ago
We are currently hiring for an experienced Marketing executive to promote our Vape/E-Cigarette product ranges in the UK, with the responsibility to grow brand awareness which will ultimately aim to grow sales and market share in an extremely competitive and fast changing category.
You will be responsible for 5 key pillars.
- Creating the brand plan/guidelines,
- Social media
- E-commerce development
- Trade & Consumer marketing/activation
- Agency management
**Key Deliverables**
- Developing, owning and executing the brand strategy including NPD & communications.
- Identification of consumer insights and trends to drive content and NPD development.
- Communicate & market the brand and products to specific target audiences.
- Executing and optimising the brand in line with the global strategy for the UK market.
- Own the social media and ecommerce space for the UK business.
**Essential Requirements**
- 3 to 10 years' experience in branding and marketing roles for UK based tobacco or FMCG brands.
- Ability to work on own initiative and in an empowered environment.
- Excellent knowledge of social media impact and drivers
- Experience with ecommerce platform design and implementation
- Experience working within a regulated category.
- The ability to build strong relationships with agencies and stakeholders.
- A track record of delivering excellent ROI
- Preferably experience of working within SME or Start Up environment
- Has the right to work in the UK without the need of visa sponsorship.
**Job Types**: Full-time, Permanent
**Salary**: £50,000.00-£60,000.00 per year
**Benefits**:
- Company pension
- Flexitime
- Work from home
Schedule:
- 8 hour shift
- Day shift
- Flexitime
- Monday to Friday
Application question(s):
- What is your notice period?
**Experience**:
- FMCG Industry: 2 years (required)
- Marketing: 2 years (required)
Work authorisation:
- United Kingdom (required)
Work Location: Hybrid remote in Birmingham
Flextime
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