Marketing Executive

3 weeks ago


Crawley, United Kingdom Reed Marketing & Creative Full time

** Reed Marketing & Creative are currently recruiting for aMarketing Executive**

Are you a proactive and creative Marketing Executive?

If so, we need you We are looking for someone with bags of enthusiasm to join their brilliant team. We work hard together and achieve excellent results.

**About The Role**

The Executive will work within the BD and Marketing team to:

- Project manage and co-ordinate the delivery of core business development and marketing activities daily.
- Provide high-quality service experience for internal clients and third parties while adhering to our brand guidelines and business development best practice.
- Drive improvement in the usage of key marketing and business development systems and toolkits.

**Key Responsibilities Include**

Targeting
- Gather and analyse market research
- Identify services, products, and cross selling opportunities to offer to prospects and share suggestions with others
- Project manage lead generation activities

Event support
- Plan, organise and coordinate communications and implementation of specific events and webinars
- Liaise with external suppliers (catering / venues / speakers etc)
- Liaise with speakers and manage internal communications
- Coordinate planning meetings with editorial teams
- Research topical and relevant content ideas
- Review and proofread content

Adverts and sponsorships
- Work closely with Marketing Assistant and design agency to coordinate, design and create adverts
- Organise specific sponsorships

Literature and publications
- Prepare copy and design, working with BD and Marketing team members and/or design agency
- Design of presentations

Sectors
- Organise and attend marketing events, conduct research, produce marketing materials
- Support delivery of sector / service line BD and Marketing plans
- Identify possible PR opportunities

Sales
- Provide support to the Business Development Director and Managers, Office Sales Partners and relevant Service / Sector Heads
- Update and manage the enquiries database and inbox
- Take responsibility for maintaining proposal tool kit
- Produce proposals, tender documents and pitches

BD support services
- Coordinate with external agencies / suppliers as required
- Share information with the full marketing/BD team
- Collate client listening data
- Co-ordinate opportunity follow up and pipeline development
- Support fee earners to deliver their BD plan objectives and targeting

BD activity measurement
- Database management and reporting
- Periodic report co-ordination

External profile
- Attend industry and external functions
- Track and follow up for International and Intermediary referrals and activities


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