Ecommerce European Merchandiser

3 weeks ago


East Grinstead, United Kingdom Fender Full time

**Come and be part of Rock N'Roll History at FENDER**

**Fender Musical Instruments Corporation** ("**FMIC**") is one of the world's leading musical instrument manufacturers, marketers and distributors, whose portfolio of brands includes Fender®, Squier®, Gretsch®, Jackson®, EVH®, Charvel® and Groove Tubes®, among others. Our brand mission is to accompany each player at every stage with products and brand experiences that fuel the pursuit of musical expression. Fender EMEA is a growing team that plays a critical role in the engine that delivers Fender to a global audience. We accompany the legendary brand at every step of the way. An American icon, Fender was born in Southern California and has built a worldwide influence extending beyond the studio and the stage. A Fender is more than an instrument, it's a cultural symbol that resonates globally.

**About the role**

We have a unique opportunity for an e-Commerce Merchandiser to join our e-Commerce based at our **Fender EMEA** head office in **East Grinstead** Reporting to the e-Commerce Manager, EMEA, this role will drive Direct to Consumer sales growth via FMIC brand sites in European regions including France, Germany, Spain & Italy as well as future countries as we develop the eCommerce business in the EMEA territory. If you're passionate about making a difference, working with a close knit team, and will enjoy the challenge of working across a European business...this role is for you

**Hybrid Working**

Post COVID-19, Fender is working under a hybrid flexible working arrangement, with most employees working both from home and the office. This means that in most cases, our employees will experience a blend of working from home, or from the office, dependent on what type of role they undertake and the requirements of that role. We encourage leaders to both manage business requirements and offer flexibility where possible.

**Main Responsibilities**
- Delivering best in class content tailored for our digital channel.
- Work closely with the eCommerce Manager EMEA & wider eCommerce, Marketing & Product teams to execute plans to meet revenue objectives.
- Day-to-day site operations in the EMEA region.
- Localising all non-English language site content including product listing pages, product detail pages, landing pages, web banners & the checkout funnel.
- Executing the translations process with internal & external partners.
- Regularly monitor inventory levels to ensure site merchandising is updated based on product availability.
- Audit sites for improvement opportunities benefiting customers & the business.
- Assist in the build & maintenance of on site promotions in multiple currencies.
- Maintain regional promotional campaign material as well as upsell & recommendations.
- Collaborate with CRM & digital marketing to create best in class marketing campaigns on our sites.
- Assist with eCommerce pricing processes.
- Regularly conduct web analytics reviews, deriving insights & actions to optimize the conversion funnel.
- Incorporate best in class SEO practices into day to day merchandising.
- Assist the Customer Service department with issues or queries relating to eCommerce.

***Person Specification**
- Multilingual with English & another major European language.
- Aware of musical instrument trends with particular knowledge of European markets.
- Passionate about eCommerce & digital developments.
- Conscientious & committed to providing best results.

***Essential Criteria**
- 4+ years of experience in eCommerce, digital marketing or similar function.
- Experience in site merchandising and CMS tools within an eCommerce platform such as Salesforce Commerce Cloud, Shopify, Magento, BigCommerce etc.
- At least bi-lingual with one major European language & English.
- Proficient in the use of Microsoft Word, Excel, PowerPoint and Outlook.
- Ability to work on own initiative & be self-motivated.
- Excellent interpersonal skills.
- Effective communication skills, both written & verbal.
- Ability to maintain confidentiality & handle sensitive information.
- Ability to prioritise work & adapt to changing priorities.
- Work flexibly to meet the needs of the organisation.
- Excellent organisational skills
- Ability to problem solve and contingency plan.

**Desirable Criteria**
- Multilingual with European languages are desirable.
- Experience with Salesforce Commerce Cloud.
- Experience with a CAT tool such as Trados, Memoq or Word

**Why Work for Fender?**

We offer a range of Company benefits to our employees, and we would love you to join the team
- **Private Medical Cover**

All employees are eligible to join our private health care scheme through salary sacrifice. Employees are eligible to benefit from tax relief of this provision.
- **Learning and Development**

We have an extensive range of courses and Udemy training sessions to enhance your learning We also fund accreditations and externally recognised qualifications.
- **Season Ticket Loans**


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