Senior Marketing Executive

4 weeks ago


Birmingham, United Kingdom Babington Full time

**Senior Marketing Executive (Demand Generation)**

As a purpose-driven organisation, we’re all about the ‘why’. **Babington is committed to developing better futures: for individuals, organisations, and society. **For us that means developing skills and creating opportunity for individuals and organisations to perform at their very best.
- We are looking for an Senior Marketing Executive who can join our Marketing department and work at a fast pace, developing comprehensive demand generation strategies aligned with the company's overall marketing objectives

If you have knowledge and experience with Marketing and the determination to be part of our journey of **Developing Better Futures**, then we want to hear from you

**Summary of role**

The Senior Marketing Executive (Demand Generation) will work closely with Marketing and Growth leadership to devise and executive effective campaigns to generate interest and demand for Babington’s products and services.

This is a key role supporting targeted activity to drive growth in tandem with the Regional Sales team; continually analysing and optimising campaigns to ensure maximum effectiveness.

**Brief summary of principle accountabilities**
- Developing comprehensive demand generation strategies aligned with the company's overall marketing objectives and target audience to support revenue growth.
- Developing engaging and relevant content that resonates with our target audience, including blog posts, articles, case studies, videos, and infographics (in partnership with the creative team).
- Leveraging the marketing automation platform (HubSpot), customer relationship management (CRM) system, and other tools such as Google Analytics to streamline processes, manage leads, and track performance effectively.
- Evaluating and monitoring the impact of marketing campaigns to maximise return on investment.
- Building strong relationships across all stakeholders and working closely with sales, product, and business enablement teams ensure alignment and consistency of messaging and approach.
- Acting as a custodian of the Babington brand and ensuring clarity and consistency in message and tone of voice.
- Embodying, enthusing, and exhibiting Babington’s core values and role modelling the behaviours illustrated within the company Purpose, Behavioural Competency Framework and Customer Promise.

**Brief person specification**

**Qualifications (E - Essential; D - Desirable)**
- Minimum of 5 GCSEs grades A-C (including English and Maths) (**E**)
- Educated to degree level in Marketing or hold a professional Marketing qualification (**D**)

**Skills and experience**
- Experience in the development and implementation of successful customer marketing campaigns - including planning, execution, and reporting (**E**)
- Experience in copywriting and sales asset creation (web, brochures, pitch decks etc) (**E**)
- Experience of working with agencies and internal resource across design, digital, and print (**E**)
- Ability to manage and prioritise multiple activities based on their business need, urgency, and importance, delivering effectively under pressure (**E**)
- Ability to assimilate complex information from a variety of sources (**E**)

**Babington Benefits**
- Babington Engage
- Bupa Healthcare - Cash plan
- 25 Days annual leave plus Bank holidays
- Additional annual leave purchase scheme



  • Birmingham, United Kingdom Oxbridge Full time

    **Senior Marketing Executive at Oxbridge** Are you ready to embark on a remarkable journey, transforming lives through education? Join Oxbridge, the premier online college offering flexible, high-quality courses and qualifications to learners around the world. At Oxbridge, we believe that education should be accessible to all, without barriers or fixed...


  • Birmingham, United Kingdom Digital Waffle Full time

    **Senior Marketing Executive**: **Job details**: - Posted 16 April 2024 - Salary £30000 - £35000 per annum - LocationBirmingham - Job type Permanent - Discipline Marketing - ReferenceSS-63201 - Contact NameSophie Shakeshaft **Job description**: **A Prop-Tech company based in Birmingham is on the hunt for a Senior Marketing Executive to join their team...


  • Birmingham, United Kingdom Highbridge Talent Full time

    **Senior Marketing Executive - software solutions for the industrial sector (saas)** **Basic Salary £35,000 - £40,000 + benefits Ideal location in the Midlands, hybrid working** My client is a software solutions provider for the manufacturing sector and they are looking for an enthusiastic, creative Senior Marketing Executive to join their team. You will...


  • Birmingham, United Kingdom Reed Marketing & Creative Full time

    REED Marketing and Creative are working with a major player in the professional services industry who are looking for a Regional Marketing Exec to join the team. This is a newly created position which offers loads of variety and is mainly looking at the execution of various marketing campaigns across 5 offices. This could be anything from events to digital...


  • Birmingham, Birmingham, United Kingdom LHH Recruitment Solutions Full time

    Senior Marketing Campaigns ExecutiveBirmingham (Hybrid Working)up to £35k DOEMy client, an independent UK professional services business at the top of their game, are expanding the team and looking for an experienced Senior Marketing Campaigns Executive to continue their growth.You will be responsible for supporting the delivery of market leading campaigns,...


  • Birmingham, United Kingdom SF Recruitment Full time

    SF Recruitment are working with a business based in Birmingham (City Centre) who are looking for a Senior Marketing Executive. This company is rapidly growing and will offer progression opportunities for talented Marketing Executives. Hybrid - 2 days at home **Salary**: £30,000 - £40,000 DOE Key Responsibilities: Leverage social media to increase brand...


  • Birmingham, United Kingdom Bright Executive Full time

    Our client are an international, award winning software business. They are experiencing high growth and seeking to hire an experienced b2b marketing professional who is talented and forward thinking and expert in modern digital marketing techniques. The person will conceive and executive across SEO, Social media and email campaigns and use multiple...


  • Birmingham, Birmingham, United Kingdom AF Selection Full time

    Join us as a Senior Marketing Executive at a global manufacturer!The company is seeking a skilled professional who excels in content writing and possesses a diverse marketing background. In this role, you'll be part of a small marketing team dedicated to the UK market, primarily focusing on b2b initiatives while also exploring opportunities in consumer...


  • Birmingham, United Kingdom Warwick HR Full time

    Senior Marketing ExecutiveLocation:BirminghamDepartment: MarketingLine Manager:Head of MarketingCompany:Our client is aleading specialist in the development and marketing of innovative, sustainable aluminium solutions for windows, doors and faades. Together with their partners, they focus on creating energy-efficient, responsibly-made products that make...


  • Birmingham, United Kingdom Oscar Full time

    Job Description Role - B2B Saas Senior Marketing Executive Work Pattern - Hybrid – 2 days in office Oscar Digital are pleased to be working with a leading SaaS company with a growing marketing team. Their client base spans the housing trade industry; providing a centralised solution, they aim to encourage compliance and profitability for their...


  • Birmingham, United Kingdom AF Selection Full time

    Job Description We’re looking for a Senior Marketing Executive who loves content writing but has a really broad marketing background to join this global manufacturer. The role will sit within a small marketing team focussing on the UK market and will be mainly b2b focussed but with some opportunities to work on consumer marketing. This organisation has a...


  • Birmingham, Birmingham, United Kingdom Digital Waffle Full time £35,000

    A Prop-Tech company based in Birmingham is on the hunt for a Senior Marketing Executive to join their team and propel their marketing offering forward Location: Birmingham (hybrid 2 days in office) Salary: Up to £35000 per annum At least two year's worth of experience in a digital marketing role Experience working across digital campaigns, specifically...


  • Birmingham, Birmingham, United Kingdom Digital Waffle Full time

    We are looking for a Senior Marketing Executive to join a leading Prop-Tech company based in Birmingham. About the Company: The company is focused on revolutionizing the real estate industry through technology-driven solutions.Job Title: Senior Marketing ExecutiveLocation: Birmingham (hybrid role - 2 days in office)Salary: Up to £35000 per annum Minimum of...

  • Marketing Executive

    2 weeks ago


    Birmingham, United Kingdom Ashdown Group Full time

    Birmingham, Hybrid (2 days a week on-site)_ A leader in UK innovation has embarked upon an exciting new project focused on the way people live, work and travel. They are currently looking for a Senior Marketing Executive to leverage the communications mix and implement the communications strategy for the programme. Key to this role will be a strong...

  • Marketing Executive

    2 weeks ago


    Birmingham, United Kingdom Suri Online Marketing Full time

    We are currently seeking a talented and creative Graphic Designer to join our team and help us continue to exceed our clients' expectations. **Responsibilities**: - Develop and implement social media strategies in line with our clients' business goals. - Manage social media channels, ensuring consistent and engaging content. - Work closely with the rest of...


  • Birmingham, Birmingham, United Kingdom Cundall Full time

    The Team:Cundall is a leading international multi-disciplinary engineering consultancy with offices in Australia, Asia, UK, Europe, and the Middle East.Cundall's Marketing and Business Development team play a critical role across the global business. The team work across the 26 offices, 12 services and 11 sectors to ensure Cundall continue to be recognised...

  • Marketing Assistant

    4 weeks ago


    Birmingham, United Kingdom The Marketing Junction Full time

    Hello there. Thanks for taking some time to read this advert. Please read it all! If it is for you then please get on and apply. We are waiting for you! We're really proud that one of our team members and the work they do, but we are growing and they are all at capacity! We need someone new. Is that you? Are you looking to continue your commercial career...

  • Marketing Executive

    1 week ago


    Birmingham, United Kingdom SF Recruitment Full time

    SF Recruitment are working with a business based in Birmingham (City Centre) who are looking for a B2C Senior Marketing Executive. This company is rapidly growing and will offer progression opportunities for talented Marketing Executives. Hybrid - 2 days at home **Salary**: Up to £50,000 per annum DOE Key Responsibilities: Leverage social media to...


  • Birmingham, Birmingham, United Kingdom AF Selection Full time

    We're looking for a Senior Marketing Executive who loves content writing but has a really broad marketing background to join this global manufacturer. The role will sit within a small marketing team focussing on the UK market and will be mainly b2b focussed but with some opportunities to work on consumer marketing. This organisation has a superb reputation...


  • Birmingham, United Kingdom Centrick Full time

    We are Centrick. Founded in 2005, we are a group of businesses dedicated to all things of residential property, with a national presence. Not only do we provide building & estate management services for developments of all sizes, we also cover all aspects of Land, New Homes, Investments & Asset Management, and servicing overseas clients too. What’s more,...