Content Marketing Manager
1 month ago
Content Marketing Manager
- Well regarded UK brand
- Lead the creative Content Marketing team supporting the overall sales funnel
- Fast-paced environment, opportunity to support wider creative marketing initiatives
- Own content planning through to execution and measurement of performance
- Content delivery across all channels
- Leading package, bonus, bens, hybrid working
Overview
Working closely with the Head of Creative Marketing, with a small team reporting in to you, you’ll have the chance to join a growing Group Marketing team and be an important part of this progressive, dynamic business.
- Raising brand awareness, monitoring web traffic and metrics to identify best practices
- Develop content strategy aligned with short-term and long-term marketing targets
- Collaborate with marketing and design teams to plan and develop site content, style and layout
- Create and publish engaging content
- Edit, proofread and improve writers’ posts
- Liaise with content writers to ensure brand consistency
- Optimize content according to SEO
- Use content management systems to analyse website traffic and users engagement metrics
- Manage content distribution to online channels and social media platforms to increase web traffic
- Develop an editorial calendar and ensure content team is on board
- Ensure compliance with the law (e.g. copyright and data protection)
- Stay up-to-date with developments and generate new ideas to draw the audience’s attention
In addition, as the Content Marketing you should be:
- Proven work experience as a Content Marketing Manager
- Proven management experience
- Basic technical knowledge of HTML and web publishing
- Knowledge of SEO and web traffic metrics
- Familiarity with social media
- Excellent writing skills in English
- Attention to detail
- Good organisational and time-management skills
- Experience with managing online content - Umbraco preferred
- Experience in Adobe Creative Suite, including InDesign, Illustrator and Photoshop
- Knowledge of CRM
What’s in it for you?
- Market leading package
- Being part of shaping an already highly successful business achieve greater heights
Next steps
Send your CV today.
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