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Head of Paid Marketing
1 week ago
**Head of Paid Marketing**
£60k to £80k DOE
Sales Fuel are a performance marketing and sales consultancy agency operating at the forefront of customer demand generation. We offer bespoke marketing solutions tailored to our client’s outcomes so we can deliver precisely what they need, and high intent lead generation where our customers only pay for results, not promises.
Due to explosive growth we are now seeking a Head of Paid Marketing to manage an annual £3,000,000 digital marketing budget across Social, PPC, Native (Taboola/Outbrain) as well as identify new and emerging channels to trial.
The role will begin hands on so you need to be ready to use the tools but you will quickly need to recruit, manage and mentor a team of 3-4 area specialists to ensure we maximise our activity across each channel.
**Role Responsibilities**
- Develop the departments strategy for running and managing a 3-4 person team across all paid digital marketing channels.
- Recruit, manage and mentor a team of area or product specialists.
- Manage Paid Social campaigns across Facebook, Instagram and TikTok - as well as identify new opportunities.
- PPC management across Paid Search, YouTube & display.
- Native campaigns management across Taboola and Outbrain.
- Total ownership of a £3m+ paid digital marketing budget.
- Collaborate with the marketing team to maintain a consistent brand voice and message across all paid programs as well as specification of creative assets.
- Liaise with the marketing director and sales team to plan marketing activity around customer orders and demand.
- Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution.
**Skills & Experience**
- 5+ years experience, ideally within lead generation.
- Experience managing 7 figure yearly budgets.
- Experience building and developing a team of specialists.
- A proven track record of successful marketing campaigns.
- Strategic thinker with great analytical skills.
**Benefits**
- Remote working up to 2 days per week
- Free company lunch every Friday
- 30 days holiday including bank holidays
- Earn 1 extra holiday each year up to a total 35 day allowance
- Annual profit related bonus
**Job Types**: Full-time, Permanent
**Salary**: £60,000.00-£80,000.00 per year
**Benefits**:
- Work from home
Schedule:
- Monday to Friday
Supplemental pay types:
- Yearly bonus
**Experience**:
- Management: 5 years (preferred)
- Digital marketing: 5 years (preferred)
- Lead generation: 5 years (preferred)
Work Location: One location
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