Digital Content Specialist
5 months ago
We are looking for a Digital Content Specialist to join our Employee Experience team here at Harrods. We’ve got many wonderful stories to share with our external audience, and your ideas and the technical know-how will enable us to produce authentic & engaging content to support our talent attraction strategy.
As this is such a key part of the role, when applying, please provide a portfolio of your previous video production experience, from concept/brief through to final product.
**About the Role**
From concept to execution, you will play a critical role in elevating our content for a variety of channels and audiences. Through solid digital design and heartfelt copy, you’ll produce content that drives a sense of connection, engagement and excitement which will attract people to our business. You’ll partner a wide range of stakeholders from across the business, building long-term relationships to ensure we remain connected to the requirements of different areas.
The role will report into the Employer Brand Manager, who is a key figure of our Belonging Networks and is at the forefront of our employer brand digital content production. You will work as part of the broader talent attraction strategy, by partnering the team to create dedicated visual material to support campaigns and bring our employer brand & values to life. You’ll measure success at every step of the way, coming up with fresh and exciting ideas on how to continually optimise the effectiveness of our content.
You will be responsible for:
- Social media posting and community management for a variety of channels; Instagram, LinkedIn, Harrods Careers, Glassdoor and Forever Green & Gold Alumni.
- Working closely with your Digital Content Specialist team mate to maintain the Employer Brand Calendar.
- Track and manage metrics to measure impact and provide proposals to refine and optimise content effectiveness.
- Unleashing your creativity - consistently coming up with ideas, from concept development into shooting & editing, all the way to flawless execution.
**About You**
You’ll be confident in working with a range of digital tools, storytelling via output such as video and podcasts. You’ll enjoy this role if you love thinking creatively about ways to engage with people; whether it’s tactically driving the big campaigns or putting your heart into small touches. Everything you do will support our ambition to showcase Life at Harrods.
You will also:
- Be proficient in using Adobe Creative Suite, including Premier Pro, After Effects and Photoshop.
- Ideally have a background in creating and producing content using film, photography, and graphic design.
- Be confident in using advanced recording equipment such as 4k video camera, gimbles, audio recording.
- Have a sound understanding of various external digital platforms; particularly Instagram, TikTok and LinkedIn.
- Always have your finger on the pulse when it comes to digital trends and new innovations.
- Be a talented writer and presenter with a natural ability to build great relationships with people from across the business.
**About Us**
Harrods is one of the world’s leading luxury department stores and we’re becoming a destination for top designers, and the most sought-after brands from around the globe. Our combined mission is to make visiting our iconic Knightsbridge store one of the world’s most inspiring shopping experiences.
**Our Promise to You**
Help us make the impossible possible for our customers and we’ll do something remarkable for you. As well as offering a friendly environment to inspire your best work, we provide abundant opportunities and support to build an exceptional career across the varied specialisms of our business.
In return you’ll receive an excellent benefits package, including a company pension, flexible working, 22 days’ holiday, and your birthday off, up to 33% in-store discount (including across our food hall and restaurants) and a season ticket loan.
**Uniquely You**
While our job adverts outline the ideal qualities, skills, and prior experience for the role, we believe in the potential for growth and value individual strengths. If you do not meet every desired criteria but feel you have the skills and experience to thrive in this role as well as a genuine interest in working for Harrods and you can demonstrate an alignment with our values, we would encourage you to apply.
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