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Digital Marketer

3 months ago

Bridgend, United Kingdom Hawkstone Commercials Full time

Hawkstone Commercials is an independent van leasing broker operating out of Aberkenfig in South Wales. We supply brand new vans to businesses across the UK, offering a wide range of vehicles including Ford, VW, Maxus, Peugeot, Citroen, Vauxhall and Renault. We are an EB Top 100 Business 2024, and winner of the Best Place To Work Award 2023.

Job Summary:
**Duties**:

- Conduct market research to identify target audiences and create buyer personas
- Monitor and analyze website analytics, campaign performance, and customer engagement metrics
- Collaborate with the team to create engaging content for digital platforms
- Manage social media accounts and engage with followers to build brand loyalty
- Optimise website content and landing pages for search engine optimisation (SEO)
- Utilise project management skills to ensure timely execution of campaigns
- Create and manage online advertising campaigns using Google Ads or other advertising platforms
- Stay up-to-date with industry trends and best practices in digital marketing

**Experience**:

- Proven experience in digital marketing, ideally within the motor industry
- Proficient in using Google Analytics, Google Ads, and other digital marketing tools
- Strong organisational skills with the ability to manage multiple projects simultaneously
- Excellent copywriting skills with a keen eye for detail
- Experience using Adobe Photoshop
- Experience in social media management and content creation on Facebook, Instagram, LinkedIn and TikTok
- Knowledge of general marketing principles and strategies

Pay: £24,000.00-£27,000.00 per year

**Benefits**:

- Additional leave
- Casual dress
- Company events
- Company pension
- Employee discount
- Health & wellbeing programme
- On-site parking

Schedule:

- Monday to Friday

**Experience**:

- Digital marketing: 2 years (preferred)

Work Location: In person