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Senior PR and Content Executive

4 months ago

Manchester, United Kingdom Forward Role Full time

Want to work for a rapid-growth SaaS business?

With flexible hybrid working and offices in central Manchester?

Are you a B2B PR specialist with strong Content skills?

If so, read on..

Our client is a growing B2B brand on an exciting journey after recent PE backing. They’ve experienced strong year on year growth and have exciting, ambitious plans to grow their business and the opportunities within their team in the next three years.

**Who are we looking for?**

The Senior Content & PR Executive role is an exciting opportunity for someone to lead and execute PR and content campaigns.

You’ll work alongside the marketing team to develop and implement marketing plans and tactics that drive brand awareness and lead generation.

You will work closely with cross-functional teams, including sales and product, to develop and execute integrated marketing campaigns that support the company's overall growth.

**Key Responsibilities**:

- Plan, create and execute PR and content campaigns that help increase brand awareness amongst contact centre and IT leaders in the UK market.
- Create effective content (from eBooks to webinars) to promote our technology B2B SaaS platform and services.
- Optimise and manage our social channels.
- Support the delivery of marketing and brand campaigns or key marketing projects.
- Monitor and analyse marketing performance metrics and make data-driven decisions to optimise campaigns.
- Collaborate with external agencies and freelancers to execute high-quality marketing campaigns.

**About you**:

- 3+ years of experience in a B2B marketing role, with a focus on PR and content marketing.
- We’re looking for a driven, ambitious and conscientious person who will love working as part of a fast-paced and agile marketing team.
- Proven track record of developing and executing marketing campaigns.
- Strong copywriting skills - we work with freelancers, but you will need to elevate copy and write persuasive clear copy day to day.
- We need great organisation skills, you’ll have the full support of our team, but need to manage your time and prioritise effectively.
- Experience working with cross-functional teams and external agencies.

**What do you get from us?**
- 25 days annual leave, plus public holidays.
- Your birthday off (or the closest working day to it).
- Private pension contribution.
- Personal development and training allowance.
- Life Insurance policy - death in service - four times your salary.
- Regular performance and salary reviews.
- Flexible working: with at least one day a week in the Manchester office.
- Social events with the company to help get to know the team.

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of currentpermanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.