Partner Marketing Executive

7 months ago

Cardiff, United Kingdom LegalAndGeneral Full time

In this fixed term contract role, you will successfully consult with partner marketing teams to support the planning, delivery and reporting of marketing activity for new and existing partners across multiple brands, products and channels.

**You'll be**:

- Working collaboratively with partner marketing & distribution teams, offering advice & recommendations to support the planning and delivery of their protection marketing programmes through diverse bank, building society and affinity partner brands.
- Managing and delivering marketing activity for Partners as allocated by the Senior Partnerships Marketing Manager in line with specified performance ratios, APE and profit targets.
- Supporting the Senior Partnerships Marketing Manager in developing plans and setting targets that are aligned to allocated budgets.
- Contributing to best practice and the incorporation of the latest developments and thinking in the delivery of communications.
- Building effective working relationship with relevant partner marketing teams to understand their customers and brands, and identify opportunities to improve performance and optimise budget.
- Working across the Retail business and foster good collaborative working relationships with key stakeholders.
- Identifying and managing risk through the robust usage of the group risk infrastructure and ensure alignment with supplier management teams within the Insurance business.
- Keeping abreast of any existing or changes to, compliance, regulatory and company standards.
- On an on-going basis, where relevant ensuring that all campaigns meet the required brand guidelines, regulatory standards, and all L&G specific requirements for compliance/advertising approvals sign off.

**Qualifications** Qualifications**:

- Educated to degree level or equivalent desirable
- Vocational or professional qualifications in Marketing disciplines (e.g. CIM) desirable

**Skills, Knowledge & Experience**:

- Experience of defining and creating complex communication plans across products and customer segments
- Good understanding and proven track record of D2C or B2B2C channel marketing activity that have driven demonstrable business results
- Solid understanding of the latest methods of measuring and optimising marketing investments to drive sustainable profitable growth.
- A strong understanding of paid, earned and owned media and the role that each plays in the marketing mix for B2B and B2B2C audiences.
- Robust general knowledge of the General Insurance & Protection Markets and emerging trends in intermediary and consumer behaviours.
- Experience of developing and managing insight led customer marketing plans and activities across a range of services, products and brands, preferably within Financial services.
- Solid understanding of the risk and regulatory environment in which the financial services industry operates and the impact it has on marketing strategy, propositions and communications (FCA, PRA,)
- Strong creative skills with the capability to assess every piece of communication through the eyes of the customer and the ability to inspire others to think creatively.
- Good networking, influencing and relationship management skills with the ability to clearly communicate and influence at all levels.
- Solid understanding of the creative process and working closely with agency partners to deliver creative excellence.
- A genuine passion for the customer which is demonstrated through all personal outputs.
- Strong commercial awareness and ability to optimise budgets
- Good presentation skills

**Additional Information**
When you commit to Legal & General, we’ll commit to you too. That means we’ll recognise and reward your hard work, your performance and your contribution.

If you join us, you’ll get access to some great benefits, including private medical insurance, at least 25 days holiday (excluding bank holidays), a generous pension scheme, life assurance, and Income Protection. You can participate in our electric car scheme, which offers employees the option to hire a brand new electric car through tax efficient salary sacrifice. We’re also proud to offer competitive family leave.

You’ll have the opportunity to participate in our annual, performance-related bonus plan and valuable share schemes. And then there are the many discounts we offer that you can take advantage of - both for our own products and at a range of high street stores and online offerings.

The brand with the brolly is choosing today to change tomorrow.

Since 1836, we’ve grown to become one of the world's largest asset managers, homebuilders, pension providers and insurance brands.

We’re all here to improve the lives of our customers, build a better society for the long term, and create value for our shareholders - helping to shape a better future for society and the planet.

We need people who share our ambitions, agility and entrepreneurial spirit to help us do it.

At L&G, you’ll find a balance

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