Marketing Executive

3 days ago


Camden, United Kingdom David Phillips Full time

David Phillips is the premier furnishing service provider for agents, investors, property developers and other residential property providers across the United Kingdom. This includes build-to-rent developers, student accommodation and care home providers.We have been at the vanguard of our sector for over twenty years. We work in a challenging intersection between B2B & B2C, service & retail.

General Description:
The role of the Marketing Executive is to support the marketing team to achieve defined business objectives across all markets and services.

They are responsible for the development and delivery of the annual marketing plan through activities including but not limited to creative input, campaign development, content creation and supporting the execution of activities.

They play pivotal role in managing all customer catalogues and brochures, through effective planning and organisation to meet deadlines

Principal Tasks:
Content Management:
Supporting the Marketing Manager in the delivery of the annual marketing content plan including:

- Supporting the development of all campaign elements including but not limited to
- Sales tools - brochures and flyers

oBlogs
- print
- social media

oinfographics
- video
- ads
- PPC campaigns
- Photography
- Working together with both the internal Graphic Design team and when needed external agencies and freelance support to brief content required and to provide feedback throughout the review process
- Undertake copywriting both long and short form when needed across marketing materials
- Working together with the wider marketing team to provide support to activate marketing activities across David Phillips marketing channels (social media, website, online, offlineetc.)
- Work with existing tools and platforms to automate relevant marketing activities
- Partner with the business stakeholders as required to establish the focus services and products to be developed into the content and campaign calendar across our 5 key markets
- Ensure that the company’s brand and identity is adhered to in all content and in all communication channels
- To support the Marketing Manager in the development of the markets and services value propositions and ensure that once established they are reflected across marketing activities
- Supporting the Marketing Manager in the development of the content plans aligned to David Phillips target markets and overarching brand
- Ensuring content plans adapt core content and tailor activities to individual platforms to improve engagement levels and effectiveness
- To undertake any other duties as part of a growing Marketing team, which may from time to time be assigned.
- To be a champion of the marketing team and communicate with the wider business the activities and content available to ensure good awareness of marketing activities

**Event, Exhibition & Sponsorship Management**:

- Stand/booth and POS ideation and creation
- Support the planning and execution of marketing comms across our channels to publicise and promote the event to internal and external audiences
- Logistical arrangements for physical events
- Creative solutions for virtual events
- Partner with the sales team to find new and creative opportunities to reach potential customers through involvement with industry groups, speaking engagements, and communities.

Financial Perspective
- Responsible for the marketing team PO documentation with monthly reconciliation with marketing manager

KPIs & Measurement:

- Ensure that content, campaigns and events are delivered on time and on budget.

Qualification & Experience
- A commercially minded individual and team player
- Excellent verbal, written and interpersonal skills - Good command of the English language
- Copywriting experience
- Ability to multitask in high volume environment
- Attention to detail and great follow-up skills
- Creative judgement - Initiative and energy to present ideas proactively
- Knowledge of social media platforms include Fb/Ins/LinkedIn/Twitter/Pinterest

Highly self-motivated and directed, taking ownership and accountability for goals, projects, deadlines.

Desirable
- Innovative curiosity to always look how to do things better
- Agency management experience
- Experience of dealing with print and printing companies
- Previous experience of using Web Analytics Packages such as GoogleAnalytics
- Understanding of social media ad platforms for analysis
- Previous experience with website CMS (Wordpress, Shopify)

Location

We operate a Hybrid working policy, our offices are based in Holborn
- Central London, Beckton
- East London and Manchester.

**Perks**

Employee discounts platform, discounted gym memberships, cycle to work scheme, SMART Pension scheme, employee assistance program and of course staff discount on David Phillips Furniture.

In addition to the above we offer 33 days annual leave rising with service to 38 days, alongside enhanced maternity, paternity and parental leave, paid leave for IVF, Miscarriage and Menopause.

Learning and development program available.


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