Digital Marketing Manager
3 days ago
Are you looking for a new marketing challenge, and wanting to play a key role in the rapid growth of a leading online pharmacy business specialising in Aesthetics?
Our client is seeking a Digital Marketing Manager to join their Senior Leadership Team based remotely, with occasional travel to head office when required.
This person will be responsible for undertaking multichannel digital marketing activity, including Paid Media, Social Media and Content Marketing campaigns, as well as building a small team of Marketing Executives.
**Ideal Requirements**
- A few years’ experience in a Digital Marketing role.
- Experience of working with internal and external marketing agencies.
- Strong knowledge and understanding of Digital Marketing channels and implementing social media campaigns (Meta, LinkedIn, Twitter, Instagram).
- Experience of optimising Google AdWords campaigns.
- Knowledge of website and social media analytics.
- Ideally some experience managing a team of Junior Marketers.
**Role Responsibilities**
- Designing and delivering a complete Digital Marketing and Communications strategy.
- Planning, managing, and executing marketing campaigns for key business areas, identifying the right media channels to promote our services including Instagram, Meta, Twitter, and other digital channels.
- Ensure a coherent digital marketing strategy is in place that is communicated across the business, including optimisation of our websites, CRM and more.
- Constantly striving to expand out our Marketing mix, with channels including, PPC, SEO, Paid Social (Facebook/Twitter/Snapchat/Pinterest), PR, Programmatic Display, Affiliates, and Influencers.
- Working with external agencies and freelancers to help manage SEO and PR.
- Full ownership of acquisition marketing budget.
- Generating, sharing, and presenting reports to key stakeholders (Directors) and the wider business.
- Driving traffic to our site through paid channel experimentation including Paid Search, Paid Social, Affiliate Channels and more.
- Mentoring - Hiring, mentoring, and upskilling the next generation of talent that joins our team through technical training, personal development plans and learning and development.
**Role Specific Competencies**
- Excellent communication skills.
- Ability to multitask.
- Organisation and negotiation skills.
- Hands on attitude.
**Recruitment Process**
2/3 stage process.
Interested? Please click apply, or contact Claire Handley to discuss further
Evolve is a leading recruitment and outsourcing organisation, operating within the Pharmaceutical, Healthcare, Medical Device and Life Science sectors.
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