CRM Executive

4 weeks ago


London, United Kingdom Blue Legal Full time

A leading global law firm is seeking a CRM Executive to join their London office. The role involves managing CRM systems, developing e-marketing campaigns, and assisting with digital marketing initiatives. You will also contribute to tracking and reporting activities aimed at enhancing overall marketing, business development, and client relations within the firm.

**The Responsibilities**:

- Working with the CRM Manager to resolve tickets, ensuring effective data management including archiving and cataloguing.
- Work closely with the team to develop targeted lists for key clients, tracking lead generation post-event.
- Develop regular reports from InterAction, providing insights on data quality initiatives, marketing campaigns, and mailings.
- Regularly update and improve content on the firm’s website and driving continuous enhancement through large-scale digital marketing projects, and campaigns.
- Provide recommendations for social media management based on data insight, collaborating with digital marketing agency to optimise digital marketing activities.
- Support the Senior Events Executive to organise webinars, and provide pre-event training and technical support, and manage internal events.
- Minimum of 2 years previous experience working in a CRM role within a legal / professional services firm.
- Process driven and enjoys working with data and reporting with strong attention to detail and problem-solving skills.

Blue Legal offers the services of an employment agency for permanent work and an employment business for temporary work.


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