PPC Executive

**Job Advertisement: PPC Executive - Join Prestige Gifting**

Do you have a passion for digital marketing and data-driven insights? Do you enjoy optimising PPC campaigns to create exceptional results? If so, Prestige Gifting is looking for a talented Data-Oriented PPC Executive to join our team. We are a leading gifting company dedicated to delivering beautiful gifts to our customers. We're seeking a skilled PPC expert to help us grow our online presence and drive sales.
- Creating, managing, and optimising paid ads campaigns on platforms such as Google Ads, Bing Ads, Amazon and social media.
- Conducting thorough keyword research and competitive analysis to identify new opportunities.
- Monitoring and analysing campaign performance metrics, including click-through rates, conversion rates, and cost per acquisition.
- Collaborating with the marketing team to develop strategies and innovative solutions to increase sales and engagement.
- Preparing detailed reports and presenting campaign performance to internal stakeholders.
- Staying current with industry trends and best practices in PPC and digital marketing.

Essential:

- Previous experience managing Google Ads accounts.
- A strong commercial acumen and results driven.
- A motivated individual who is ambitious and curious, with a desire to bring new ideas.
- Excellent analytical skills.
- Experience with Google Analytics.

Desirable:

- Experience creating and managing YouTube ads.
- Experience creating and managing Amazon campaigns.
- Knowledge of Bing Ads and Facebook Ads.
- Google Ads Accreditation desired

Reporting to the Head of PPC, your key responsibilities will be:

- Create, manage, optimise, and report on ad campaigns on a day-to-day basis. This includes continuous bid changes, ad copy, feed optimisations etc.
- Create, manage optimise and report on shopping campaigns.
- You will analyse the ad data and seek out opportunities for growth and identify any potential issues. This includes carrying out regular tasks to assist in improving campaign performance.
- Carry out regular account hygiene checks.
- Regularly review the websites, customer experience etc to help grow the accounts. You will be working on multiple ad accounts. We operate several flower and plant brands, Prestige Flowers being our core brand.
- Carry out regular Keyword Research for new campaign opportunities.
- Follow trends and report back to the Advertising Manager on any rising trends and any potential dips in demand.
- Carrying out regular competitor research and analysis.
- Budget and KPI management.

**Benefits**:

- Contributory pension.
- Free on-site parking.
- Support, guidance and training throughout your role.
- Bonus incentives
- Tasty lunch treats
- 28 days’ holiday inclusive of Bank Holidays
- Opportunities for career growth and professional development
- Opportunities for career growth and professional development

Working hours are 8.30am-5pm Monday to Friday and additional hours will be required during our peak periods - Christmas, Valentine’s Day, and Mother’s Day.

**Prestige Gifting is an equal opportunity employer. We value diversity and are committed to creating an inclusive environment for all employees.**

**Job Types**: Full-time, Permanent

Pay: £30,000.00-£35,000.00 per year

**Benefits**:

- Company events
- Company pension
- Discounted or free food
- Employee discount
- Free parking
- On-site parking
- Store discount

Schedule:

- Monday to Friday

Supplemental pay types:

- Performance bonus

Work Location: In person