Lead Generation Specialist
6 months ago
**The role**:
Working within the marketing team this role requires the use of raw data and targeted marketing campaigns to create qualified leads and opportunities for our sales team. Working as a conduit between marketing and sales/account management this role offers a varied range of activities and responsibilities with a strong benefits package.
**Prospect Account Management**:
Identify and target high-potential accounts using ABM strategies.
Build and maintain a consistent pipeline of prospects through research, networking, and cold-calling.
Engage with decision-makers within the target accounts to understand their unique challenges and needs.
Leverage tools like HubSpot Sequences & LinkedIn Sales Navigator to take prospects, to leads.
**Appointment Setting**:
Secure and set up meetings for Account Managers with potential clients.
Pre-qualify leads and ensure a seamless handover to the Account Management team.
**Collaboration and Teamwork**:
Work closely with the Marketing team to refine marketing targets, plans and strategies, identifying market segments and suitable campaigns.
Attend regular sales and marketing meetings to update the team on progress and share insights.
Provide feedback from the field to help shape future marketing campaigns and product development.
Engage in networking activities and live events linked to marketing as and when required.
**Keep current**:
Stay updated on the latest IT trends, our service offerings, and competitor activities.
Participate in training sessions, workshops, and webinars to continuously improve product knowledge and sales techniques.
**Report and Track Performance**:
Maintain accurate records of all sales activities in the CRM.
**Qualifications**
- 2 years of experience in B2B sales, preferably in the IT sector.
- Proficient in using CRM software. Experience using HubSpot Sales Hub or Salesforce desired.
- Familiar with the account-based marketing strategy
- Exceptional communication and interpersonal skills.
- Ability to understand complex technical concepts and translate them into digestible, easy to understand pitches.
- Self-starter with the ability to work autonomously and in a team environment.
- Strong analytical and problem-solving skills.
**Working at ITC Service**
Founded in 2006 ITC Service has helped over 400 businesses succeed with their technology - growing into one of the North Easts leading IT providers. At ITC Service, you’re not just another employee - you're a valued member of the family that has a rich history of fostering good employment practices. We’re passionate about the solutions we offer, and the people behind them.
Staff Benefits
- Excellent salaries: We look to provide the best salaries for our people
- 33 days leave (inc Bank Holidays) with additional leave (up to 5 further days) after 2 years service
- Professional development: Is available to all at any point in your career with training materials, courses and exams paid for.
- Salary increases (years in service after 2 years) You can be safe in the knowledge that every year you will receive a £1,000 increase per year for the next 8 years. Regular salary reviews also take place in relation to performance and qualifications gained.
- Health insurance: we look to provide the absolute best medical cover possible for our team.
- Employee Assistance Programme (EAP):
- Dental & optical cashback
- A tax efficient company pension scheme with additional contribution from ITC Service
- Homeworking and hybrid working opportunities
- Quarterly fully funded social events
- Free breakfast, drinks and healthy snacks
- Assist to buy technology
- Great place to work, enjoy a friendly spacious atmosphere with access to free parking, rest areas, kitchen, and free food facility.
At ITC Service it is important that we build our team to support our longer-term vision and core values. We are building an awesome company culture and we believe our strength lies in our people. We want to make sure we have the right people, doing the right jobs to support cultural fit, team success and individual fulfilment.
This is why we use Harrison Assessments to support our recruitment process. The Harrison Assessments questionnaire helps us to identify your work preferences, motivations and personal expectations, as well as your technical abilities relevant to this particular role.
**Salary**: £25,000.00-£34,000.00 per year
**Benefits**:
- Additional leave
- Bereavement leave
- Casual dress
- Company events
- Company pension
- Cycle to work scheme
- Discounted or free food
- Employee discount
- Flexitime
- Free parking
- Health & wellbeing programme
- On-site parking
- Private dental insurance
- Private medical insurance
- Work from home
Schedule:
- Day shift
- Flexitime
- Monday to Friday
- No weekends
Supplemental pay types:
- Commission pay
Ability to commute/relocate:
- Hebburn: reliably commute or plan to relocate before starting work (required)
Work Location: In person
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