Content Writer

4 months ago

London, United Kingdom Better Collective AS Full time

**The role**
As a Content Writer, your key objectives will be the writing, editing and optimisation of high-class betting content for one of our top-owned sports betting sites. Working with the team in London in a hybrid role, you will become part of a highly skilled and dedicated team, mainly working primarily on the UK and other English markets, trying to cater to various user groups in the broad field of sports betting and the iGaming industry.

We believe that great SEO content isn’t content that features the most keywords, but is the content that performs the best in organic search. That starts with an aspiration to create the best content for the informational needs of our visitors. This might include crafting stories and providing statistical commentary on popular betting markets. We’re not interested in creating digital landfill; we want to create content that achieves fantastic reach.

**What does this job offer you**

Based in our dynamic London office, with a strong flexible working from home policy, you will become part of a highly skilled and dedicated team. Working in the UK and other English markets, you’ll be involved in catering to various user groups in the broad field of sports betting and the iGaming industry.
- Working on one of our top-owned betting sites
- The opportunity to combine your ambition to advance your content skills with your passion for sports
- High-degree of ownership and responsibility in work
- The ability to work in a company with in-house content writers who are experts in their field
- Daily working life in a dynamic, welcoming, inclusive and highly international work environment
- A minimum of two days in the office, providing a good blend of collaboration and the flexibility of working from home
- Great work-life balance - 30 days annual leave, not including bank holidays
- Private health and dental insurance, income protection and life assurance
- £35 per month towards broadband costs
- Enhanced Pension plan
- Regular social fun activities.

**As our Content Writer you will**
- Write informative and engaging sports/casino betting-related commercial content, reporting to the Sr. Content Manager
- Work closely with the SEO team to ensure the content is optimised for search engines
- Edit existing content to make it appealing while still performing well on Google
- Write engaging articles for PR campaigns about a wide range of sports-related topics
- Help to ensure all content, including relevant betting offers, is up to date, accurate and fully compliant
- Be goal oriented and work in a team that hit dedicated KPIs and user metrics
- Has passion about sports that preferably include football and horse racing, and is willing to research and expand on that knowledge
- Can write and edit content to satisfy the needs of a target audience who are looking to bet
- Genuinely enjoys content writing or editing and has a keen eye for detail
- Is creative and willing to share their ideas
- Takes pride in their work and is determined to reach goals
- Has some betting experience or knowledge of the betting industry

**Application deadline**

**Any questions?

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