Email Marketing Specialist

7 days ago


Southampton, United Kingdom Hays Specialist Recruitment Limited Full time

**Your new company**
This globally recognised organisation, who's products are used all over the world, are looking to add to their busy marketing team. This role offers the opportunity to work with a household name, with some super high-tech products, who have been described astrue world-leaders in their space.
**Your new role**
- Development of a comms plan, coordinating with product managers, product marketers, eCommerce and channel marketing to deliver campaign and tactical promotions consistently across all touchpoints and channels.
- Managing initiatives to grow our engaged database.
- Managing an ongoing test plan and continuously monitoring and optimising campaigns to increase performance
- Working closely with our creative team and creative agencies to create on brand, customer focused and engaging creative and copy in line with our brand tone of voice
- Using segmentation/personalisation to ensure all communications are targeted and relevant.
- Creation of automated / triggered programmes

**What you'll need to succeed**
Essential attributes:

- Working knowledge of automation programmes
- Highly numerate and data driven with the ability to work to targets, identify opportunities and improve measurable outcomes
- Knowledge of GDPR and its implications for marketing
- Experience working with an ESP such as DotDigital
- Experience of working with a CRM such as D365
- Creative and hands on with outstanding attention to detail
- A self-starter who takes ownership with the ability to work quickly and efficiently
- Excellent copywriting skills and good level of Photoshop
- Sound Excel skills, strong analytical and problem-solving skills
- Ability to work in a fast-paced environment and adhere to tight deadlines.
- Strong communication skills at all levels.

Desirable attributes:

- Experience working with Google Analytics
- A Bachelor's degree in Marketing or a related field
- Recognised Marketing qualification(s) such as CIM
- Experience with Dynamics 365

**What you'll get in return**
- Performance related bonus
- A competitive pension scheme
- At OS we embrace flexible working and can consider different working hours dependent on the role and your personal circumstances
- 25 days annual leave - (30 days after five years) bank holidays and an extra 3 over Christmas
- Plus, a suite of excellent additional benefits

**What you need to do now**
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.



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