E-business Digital

3 weeks ago


Weybridge, United Kingdom Haleon Full time

**Job Description**:
**Site Name**: UK - Surrey - Weybridge

**Posted Date**: Mar 10 2023

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we’re uniquely placed to do this and to grow a strong, successful business.

This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.

We operate in fast moving, need state led categories. This is a chance to not just make a difference commercially but also to innovate in creative ways to drive amazing consumer outcomes alongside our retail partners. You will be tasked with leading a very skilled, multi-faceted team aligned with market leading resources to deliver on your objectives.

**About the role**

The E-Business Digital & Sales Lead GBI will be the strategic owner of the GB & Ireland E-Business strategy, delivery, and innovation. You will drive all d-commerce channels growth, with freedom in developing innovative digital solutions/campaigns to drive uptake, usage and growth in D-Commerce for the Haleon brands. Partnering with customers, you will support their digital journey, narrative, and influence uptake in D-commerce to drive growth in the digital space as part of Omnichannel strategy.

You will be responsible and accountable for the E-Business number and in-market delivery for both the Omni-Channel, Pureplay, Quick Commerce and Ireland, owning performance and deliverables within E-Business digital marketing as well as oversee our Media, Content, Shelf, and Insights teams within E-Business.

This is a hybrid/field-based role with extensive external remit, with focus on gaining alignment with external stakeholders via regular Face-to-Face meetings. The Haleon HQ is based in Weybridge, but there will be requirements to plan your travel based on business needs and business gathering twice a week at HQ or the London office.

**Key responsibilities**
- Create and imbed the GBI strategy for E-Business, be the lead market for driving the Northern European dComm agenda while working closely with internal stakeholders to deliver channel performance & KPIs
- Lead the E-Business planning process in-market ensuring end to end multifunctional input and sharing of the GBI plan above market
- Managing the newly implemented Omnichannel team in driving business delivery
- Drive E-Business culture through the organization, interacting with stakeholders to facilitate an understanding of the importance of E-Business, the strategy, processes, ways of working while owning the E-Business annual business planning
- Plan, coordinate & execute key aspects of digital commerce for key customers with a focus on the top 5 of Tesco, Boots, Sainsburys, Asda, and Amazon.
- Extensive external engagement with the major retail partners as well as attending monthly customer meetings and events
- Channel/sub-channel strategies including customer segmentation, digital shelf, range, pricing, and shopper activation with relevant functional input
- Accountable for Channel P&L and market share
- Lead & optimise the core commercial cycle for E-Business (sales planning, forecasting, demand planning). Including DRM and regional MPR attendance & delivery
- Key interface to marketing, brand & media organizations to building brand specific digital commerce plans
- Key interface for BU & Regional Digital Commerce teams
- Explore & identify new customer / business models to expand the GBI E-business with a specific focus on delivering Ireland & Quick commerce
- Creation & execution of market digital commerce capability program across GBI, leveraging above market support & content where required
- Build & support the customer relationship (eJBP, planning, negotiation, terms, investment) with regular customer meetings at the Top 5 customers including top-to-tops
- Lead channel specific trade terms discussions and JBP sign-off actions

**Qualifications and skills**

**Essential**
- ** Demonstrated Experience And Success In Driving Digital Channel And Digital Commerce Growth**:

- ** Wider Experience In Commercial Excellence - Understanding Commercial Elements In Categories And Driving Growth In Categories/Brand Side And Familiar Working With Customers/Retailers (Retailer Engagement)**:

- ** Experienced In Consumer Goods Industry, In Partic


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