PPC Executive

4 months ago

Chester, United Kingdom Bionic Services Ltd Full time

**Job Title**:PPC Executive

**Location**:Chester

**About Business Comparison**:
BusinessComparison was formed in 2014 to become the comparison site for British businesses. Despite a multi-million P&L, it remains small, agile, and growing at a rapid pace with significant backing to fulfil its ambitions. In 2021 BusinessComparison was acquired by one of its partners, the Bionic Group, given their closely aligned ethos of supporting the UK’s SME. This deal provided the necessary investment and support for BusinessComparison to now realise its ambitions.

BusinessComparison is here to make being in business easier, by matching our customers with the best solution for their individual needs. We are providing new and innovative ways to help businesses in the UK to become the market leader of a new segment, with the mid-term potential for international expansion of our solution. As a result, BC will be looking to achieve three figure growth over the next three years.

We are seeking exceptionally talented individuals, who are constantly striving to challenge the status quo and make positive difference to UK SMEs, therefore we have this fantastic opportunity to join a dynamic, fun, fast-growing business with a focused vision to deliver the best service to our customers.

**Job Summary**

We have an exciting opportunity for a PPC executive with a minimum of 1-2 years’ experience to join the team and contribute towards achieving our ambitious growth targets.

**Key Responsibilities**
- Providing detailed analysis across a range of products; segmenting data to identify trends and providing actionable insights.
- Monitoring and optimising product performance across a portfolio to deliver effective outcomes.
- Setting up and management of Google Ads, Microsoft Ads and other PPC campaigns.
- Conceiving and executing paid search strategies to deliver a balance of profitability and lead volume.
- Championing projects to rollout new features and optimise the PPC account setup.
- Assisting with day to day optimisations of campaigns - such as keyword research, search term reviews, keyword expansion, bid optimisation and ad copy testing

**Requirements**:
**Skills/Qualifications in the following**:

- Google Ads
- Microsoft Ads
- Offline conversion tracking
- Campaign planning and execution
- Budget management
- Google analytics
- Facebook and Instagram Ads
- Data management
- Data analysis
- Excel (Advanced)
- Powerpoint

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