Marketing Executive

6 months ago

Farringdon, United Kingdom Save the Children Full time

Save the Children UK has an exciting opportunity for a **Marketing Executive (Loyalty), **with direct marketing experience, who is keen** **to deliver effective retention and income growth marketing campaigns, to join our Public Income and Engagement team.

**Please note: This role is London based with an expectation to be in our Farringdon office once a week on a Thursday, with other in person days planned throughout the year.**

**About Us**

Save the Children UK believes every child deserves a future. In the UK and around the world, we work every day to give children a healthy start in life, the opportunity to learn and protection from harm. When crisis strikes, and children are most vulnerable, we are always among the first to respond and the last to leave. We ensure children's unique needs are met and their voices are heard. We deliver lasting results for millions of children, including those hardest to reach.

**About you**

As our **Marketing Executive (Loyalty)** in our Loyalty Squad you will play an important role in driving brilliant supporter-centric marketing campaigns to raise crucial support for Save the Children UK. Working closely with Marketing Managers, you will contribute to the development and execution of effective retention and income growth activity. Your focus will be on fostering deep connections with our supporters, prompting action, and driving income by increasing both donor volume and value.

**In this role, you will**:

- Collaborate with Marketing Managers to deliver compelling multi-channel campaigns that drive income and retention targets.
- Take ownership of specific aspects of the supporter experience to enhance engagement and drive long-term value.
- Contribute to the creation and delivery of key marketing materials across multiple channels and propositions.
- Liaise with external suppliers to ensure smooth campaign delivery and optimise results while prioritising a positive supporter experience.
- Maintain accurate records of campaign activity and performance, generating regular performance reports.
- Incorporate customer supporter insight and data analysis into marketing strategies, utilising a test-and-learn approach to continually improve acquisition outputs.

**To be successful, it is important that you have**:

- Previous experience in customer/supporter loyalty and retention marketing.
- Experience working on fundraising cash appeals or other income generating campaigns
- Some experience with Telemarketing and SMS would be desirable but not essential
- Demonstrated ability to grow existing supporter value through communication journeys, supporter experience enhancements, or donor care initiatives.
- Project management skills with a track record of supporting the delivery of complex projects on time and within budget.
- Experience collaborating with external partners, such as creative agencies, fulfilment houses, or telemarketing agencies.
- Familiarity with developing and delivering fundraising and marketing assets both online and offline, with knowledge of both data and print processes for direct marketing
- Ability to utilise data and insights to inform marketing strategies, track results, manage budgets, and make data-driven decisions

**What we offer you**:

- Working for a charity provides one of the best benefits there is - a sense of purpose and reward for helping others. However, we understand the importance of giving back to our employees to ensure a happy and healthy working environment and work/life balance.
- To have the best (and happiest) employees we focus on flexibility, inclusion, collaboration, health, and wellbeing both in and outside of work.
- We provide a wide range of benefits which will reward your hard work, motivate you, and inspire you to work to improve the lives of children every day.
- You can find is our employment offer here.

To learn more about the position, please review the Job Description in the attached Documents.

**Closing date: May 15th 202**

**Ways of Working**:

- The majority of our roles can be performed remotely in the UK, but there are likely to be times when you will be required to come to your contracted office (up to 2-4 days per month or 6-8 days per quarter). This will be agreed with your Line Manager and team and is intended to be time spent on collaborating with colleagues and relationship building.Please note: travel costs to your contracted office will be at your own expense.

**Flexible Working - **We are happy to discuss flexible working options at interview**.**

**Commitment to Diversity & Inclusion**:
We are especially interested in people whose childhood experiences - of life on a low income, of migration, of being in a racialised community, of the care system, of being LGBT+ or in an LGBT+ family or living with (or with someone with) a disability - help us to see things we might otherwise miss. Whatever your story is we want to hear it because we know that different voices, ideas, perspectives and know

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