Strategist

2 weeks ago

London, United Kingdom Critical Mass Full time

Critical Mass London are currently looking for mid weight level Strategist to come in and join the team, this is reallt exciting opportunity with the chance to work with big brand clients based across the automotive and alcohol beverage industries.

As a Strategist, you bring key strategic guidance to multidisciplinary teams. You're not fazed, effectively communicating your findings to varying audiences—from creative to technical team members. And you have an intimate understanding of your client, their competitors, and key industry trends relating to their business. This allows you to develop customer insights, help define brand, business, and customer requirements, and ensure the impact of our work is measured throughout the project. You're a rock star in at least two strategy disciplines—business analysis, qualitative consumer research, and web analytics—but we'll welcome your balanced working knowledge of all. Most importantly, you live and breathe insights—about a client's business, their competitors, and their customers.

You Will:

- Work with clients to identify specific problems and challenges on a given project.
- Identify opportunities and define requirements for business analysis, qualitative consumer research, and web analytics tasks.
- Become the authority on our client's business sector, and provide key information and perspective on the client's strategic direction in relation to its competitors.
- Plan, execute, and coordinate pertinent research and analysis.
- Analyze and present the results to clients and project teams.
- Define lifecycle measurement strategies to derive key insights for website strategy development and optimization.
- Develop studies and implement market research services in sector, industry, and competitive analyses; benchmarking existing solutions against competitors; and consumer research and insight.
- Assist in the design and facilitation of qualitative consumer research (ie. usability testing, focus groups, field study), requirements gathering sessions and stakeholder interviews.
- Provide thought leadership in site measurement, research, and usability and propose approaches that improve our clients' economics and customer management capabilities.
- Extend client relationships by helping clients define their needs and potential solutions and convince them of the value of I&P research and measurement services to their business.
- Integrate strategy services and activities into a broader continuous improvement process internally

You Have:

- 5+ years of related experience in account planning, business analysis, qualitative research, quantitative research, web analytics, or metric analysis.
- 2 years agency/consulting and Internet-related business experiences.
- Experience developing proposals and presentations for clients.
- Demonstrated ability in the marketing research and sciences areas to establish and analyze complex research studies.
- Teamwork and collaboration-oriented mindset.
- Detail and results orientation.
- Flexibility and ability to multi-task.
- A commitment to learning. _ The Talent Team at Critical Mass is focused on ensuring we provide the best training, _onboarding_, and employee experience possible Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In _an _effort to do so, we_ expect our team _to work from an office _4_ days a week. The ask stems from our want to:_
- Strengthen opportunity for continuous learning_
- Improve collaboration and team _relationships_._
- Increase employee engagement_
- This hybrid model balances the need for individual flexibility while maintaining the relentless customer focus we provide at CM. We understand that not everyone may feel comfortable with this expectation, so we ask that you please let us know immediately if there are any concerns so we can help navigate accordingly._

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